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Five digital ad formats that make a difference for your brand

? According to eMarketer, people spent 25% less time reading newspapers and magazines over the past two years ...

Think BR: The end of innovation? How Facebook will fare post IPO

$4.27 billion mark (source: eMarketer) - but not necessarily through increased density ASUs or sponsored ...

Twitter targets small businesses with self-service ads

), according to research company eMarketer. Follow Sarah Shearman on Twitter @Shearmans ...

Mobile advertising shows its power

analysts predict that this is just the beginning. eMarketer s analysts project that mobile ad spending will ...

Arqiva to close online TV venture SeeSaw

a shakeup in online video". He told Media Week: "Despite eMarketer forecasting that the online ...

Can the VoD market sustain a new batch of entrants?

video sites has continued to rise in the last two years. Research firm eMarketer predicts this growth ...

Disney's secret lab tests online ads: consumers probed

growth of online advertising, but eMarketer predicts that 25 billion ( 15bn) will be spent online in the ...

Official: gaming is not just for geeks

still relatively small, with eMarketer valuing it at 266 million last year, less than a tenth the size ...

Official: gaming is not just for geeks

still relatively small, with eMarketer valuing it at 266 million last year, less than a tenth the size ...

US social network ad spend to fall 3% in 2009

, mainly due to brands spending 15% less on News Corporation's MySpace, according to eMarketer's revised...advertising in 2008, accounting for nearly one-half of US social network ad spend. EMarketer estimated in ...

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