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Infiniti car marque launches TV and social media drive

01 Sep 2011 | by Oliver Luft

the Xbox gaming network. TMW will act as the brand s digital and social CRM agency, while OMD ...

Alfa Romeo to be I Am Playr's car of choice

27 May 2011 | by Daniel Farey-Jones

gaming is a great way for us to reach out to them". Lee Dixon, the former Arsenal and England full ...

Toyota becomes first brand to appear in Monopoly Millionaires

12 Apr 2011 | by Sarah Shearman

the first brand to feature on Monopoly Millionaires, the free-to-play social gaming version of the ...

Andrew Walmsley on Digital: Mobile's game-changer

23 Mar 2011 | by Andrew Walmsley

geometry, logic and maths online by playing what they regard as games. Until recently, however, gaming has ...

Biggest Brands: Top 100 advertisers 2011

15 Mar 2011 | by Adam Woods

social networks and gaming, and we're exploring more marketing opportunities here. But traditional media ...

Editor's comment: Microsoft's controlling interest

03 Nov 2010 | by Gareth Jones

will spearhead its expansion into the hugely lucrative casual gaming market, but in the long term it ...

Marketing's Power 100

26 May 2010 | by Nicola Clark

has certainly expanded the audience for gaming with the Wii console, but also ran an ad campaign to ...

TomTom promotes Alain Pakiry to top consumer marketing role

24 Jul 2009 | by Staff

and as EMEA business manager for speakers and gaming accessories. Previously, he worked ten years at ...

Gillette and Mini ads target vampires for True Blood launch

11 Jun 2009 | by James Quilter

gaming site Kotaku. Different versions have been created to suit to the site's audience. 'True Blood ...

DM Media Digest: Huffington Post's direct mail diatribe; Twitter a killer app for local businesses

26 May 2009 | by Nikki Sandison

Guardian, 14 May 2009 US casino industry driven by database marketing America's $90bn a year gaming and ...

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