GM reputation bolstered by media outreach, per Delahaye index
07 May 2007 | by Keith O'Brien
deliberations with Apple over the name of the iPhone. Rounding out the rest of the top five were Verizon coming ...
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Jobs | Agency Showcase | Ad creativeIt will take a lot more than hype for iPhone to stay a hit
23 Jul 2007 | by Dan Gillmor
The iPhone hype, one of the wonders of recent marketing and PR, is subsiding a bit. It will subside...helped hype a product as flawed in some ways as the iPhone. Credit this partly to the Steve Jobs effect ...
