Adwatch (Feb 15) top 20 recall: McDonalds
15 Feb 2012 | by Russ Lidstone, Chief executive, Euro RSCG London
The chain's coffee-range ad is charmingly understated and underpins its brand position
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Search results for "mcdonalds"
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Jobs | Agency Showcase | Ad creativeAdwatch (Mar 7) top 20 recall: McDonalds
07 Mar 2012 | by David Hackworthy, strategy partner, The Red Brick Road
McDonalds ad plays on the emotional appeal of fast food without being too schmaltzy.
McDonalds 'new chicken burger' by Leo Burnett
16 Feb 2010
Leo Burnett has created a TV campaign for McDonald's to launch its new chicken, bacon and onion burger.
McDonalds links up with Planet Cook for Happy Meal promotion
28 Sep 2009
LONDON - McDonalds has teamed up with Channel 4 kids show Planet Cook to launch a Happy Meal...based around a team cooking against the clock. The campaign is in keeping with recent McDonalds ...
COMMENT - McDonalds, Apple, Coca-Cola, IBM: try telling these giants about the shortcomings of
15 Sep 2009 | by Nick Moore
will find US-based multinationals in a leading role. From food and drink - McDonalds, Burger King ...
McDonalds loses David and Goliath battle over trademark
08 Sep 2009 | by Sarah Crawley-Boevey
LONDON - McDonalds has lost an eight-year legal battle with a Malaysian restaurant which it said...Indian food and has a smiling chicken logo, in the Court of Appeal in Malaysia. Two years ago McDonalds ...
McDonalds 'come as you are' by BETC Euro RSCG
02 Sep 2009
BETC Euro RSCG has unveiled its latest work as part of the McDonald's 'come as you are' campaign, this time featuring fictional movie characters.
McDonalds offers gift cards to promote McCafe concept
08 Jun 2009 | by Staff
NEW YORK - McDonalds has launched a campaign offering the chance to win $50,000 pre-paid gift cards...To enter the competition consumers need to go to a McDonalds microsite and upload a picture of ...
McDonalds to offer £280m of prizes in latest promo
11 Mar 2009 | by Staff
will run across all 1,200 McDonalds outlets and customers will have a 3-in-1 chance of winning. ...
McDonalds 'great escape' by Leo Burnett
26 Feb 2009
A young man recreates World War II movie The Great Escape to get away from his Christmas charades torture and enjoy a burger. McDonald's ad shows Christmas great escape
