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Lloyd's Olympic marketer exits

Gordon Lott, head of Olympic marketing and group sponsorship at Lloyds Banking group, has left the bank.

Top British Olympic marketer exits after 10 years

Marzena Bogdanowicz has quit as director of marketing at the British Olympic Association (BOA) with immediate effect.

Lloyds Olympic marketer warns sponsors are seen as a 'necessary evil'

Sally Hancock, consultant and former director of Olympic Marketing at Lloyds Banking Group, has warned brands that during the 2012 Games, sponsors were viewed by consumers as a "necessary evil".

The Obama volunteer: Why Olympic marketer Greg Nugent swapped Stratford for the US

From shaking hands with Oscar Pistorius this summer, as the London 2012 marketing director, to volunteering for the Obama grass-roots campaign, Greg Nugent writes about his first-hand experiences and lessons learned during the US Presidential election

 

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