Malibu launches experiential activity
17 Nov 2009
Malibu, the Pernod Ricard-owned coconut rum brand, is launching experiential activity aimed at 18
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Search results for "rum"
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Jobs | Agency Showcase | Ad creativeBrand in the news: Wimpy
02 Dec 2009 | by George Riddiford, Managing director, BrandMe
red-and-yellow plastic - but the rum baba was great.
The week in marketing
10 Nov 2009
, not Yule.' - Sailor Jerry agency Sailor Jerry, the First Drinks rum brand, has appointed agency ...
Sailor Jerry to launch site
30 Jun 2009
Sailor Jerry, the rum brand, is launching a website and online campaign as it looks to strengthen...The site will be developed using original content from consumers of the rum worldwide and gather ...
The week in marketing
23 Jun 2009
campaign to drive awareness of its Morgan's Spiced rum. The activity includes a humorous cinema ad and the ...
The week in marketing
24 Mar 2009
's Navy Rum in an attempt to attract younger drinkers. Lamb's Spiced Rum is the brand's first extension ...
The week in marketing
03 Mar 2009
rolling out three types of premixed 250ml cans: Morgan's Spiced Rum and Cola, Smirnoff Vodka and Schweppes ...
Single-shot drink sachets vetoed by trade body
15 Oct 2008 | by Gemma Charles
include undiluted shots of vodka, rum, tequila and whisky, which are primarily marketed as STR8UP, but ...
Branding: Cruzan eyes premium shift
30 Sep 2008
Cruzan Rum has revamped its branding to give it a unified look across all markets where it is sold...Two variants, Cruzan Rum Aged Light and Aged Dark, will be rolled out at the same time. A third ...
Field marketing: The drive for drinkers
12 Aug 2008
of Havana Club rum's marketing campaign is its 'Piece of Havana' experiential activity, which ...
