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Jaguar steps up social media strategy to boost innovation

content strategy on the social networking site, while Ford said it would be boosting its Facebook activity. ...

Facebook 'plotting ad-tracking system'

merge clients' data with its own, to see what action users take following interaction on the social ...

Google hires first head of marketing for Google+ in EMEA

marketing for its social networking service, Google+ in Europe, Africa and the Middle East.

AOL sells 800 patents to Microsoft in $1bn deal

generation/management, social networking, mapping, multimedia/streaming and security. The deal includes a ...

Dell to pay customers to promote products in social media

Dell is to offer cash rewards to customers who promote its products on social networking sites if

HTC places marketing in hands of consumers

videos on social networking sites. Between February 2012 and February 2011, HTC reported a 36.8% fall ...

Alan Mitchell: Advertisers, face it, your consumers hate you

instant messaging, blogging, and social networking, a pre-condition to successful advertising that was ...

Brands must be authentic storytellers on Facebook, say execs at fMC

inaugural Facebook Marketing Conference (fMC) hosted by the social networking platform earlier this year ...

Opinion: Can Friends Reunited claw its way back into the mainstream?

competitive advantage for a social networking platform that considered the integration of brands within its ...

Revolution: May 2012 features list

bring a fresh take to social networking by focusing primarily on content, transforming users everyday ...

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