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BT trademarks potential names for sports channels

BT is considering a number of brands for its new sports channels, including BT Sport1 and 2, BT...BT sports channels, but said no decision has yet been made. The new BT channel or channels will ...

BUYERS' GUIDE TO - SPORTS CHANNELS: Case Study

Media owner Eurosport Advertiser Gillette Agency OMD Spend 2m Eurosport, the pan-European sports channel, persuaded Gillette to sign up for a cross-border advertising and sponsorship deal in March 2001. The Eurosport proposition had to be innovative, cutting-edge and football-based...

Compromise allows Sky rivals to offer sports channels pending appeal

offer to Virgin Media, BT and Top Up TV for the two sports channels. A Virgin Media spokesperson said ...

BUYERS' GUIDE TO - SPORTS CHANNELS: Media Track - Sports channels are no longer few and far

), and Sky Sports 1 a share three times the size. However, most sports channels have seen a decline ...

interactive TV sports channels?

Sports Extra and certain other Sky Sports channels. ITV is also understood to be talking to ...

BUYERS' GUIDE TO - SPORTS CHANNELS: Sales Profile - Roger Menasse ITV Sport Channel - Naomi

ITV Sport Channel has been through a big change recently. The channel was dramatically repackaged on 11 August, dropping its On Sport name. The sales contract for the channel remains split between Carlton and Granada Media. Roger Menasse, account manager at Carlton Digital Sales (CDS),...

ONdigital targets pub market

Digital terrestrial broadcaster ONdigital is offering its sports channels to pubs and clubs across...LONDON (Brand Republic) - Digital terrestrial broadcaster ONdigital is offering its sports ...

ONdigital wins right to broadcast Sky’s sporting channels

ONdigital has won the rights to broadcast all BSkyB s sports channels following the relaxation of...ONdigital has won the rights to broadcast all BSkyB s sports channels following the relaxation ...

Sky Sports 'high definition' by Brothers and Sisters

five Sky Sports channels.

Disney adds sports programming to iPod offering

and ABC Sports channels.

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