Latest toy recall spurs TIA outreach initiative
07 Sep 2007 | by Michael Bush
difference between a voluntary and mandatory recall to how to buy proper toys for children. Mattel s most ...
Additional Information
Search filters
Refine your search:
By Date
- Today (0)
- Past Week (0)
- Past Month (0)
- 2007 (6)
By Publication
- PR Week USA (6)
By Industry Sector
- Consumer Goods (4)
- Media (5)
- Public Affairs. (2)
- Retail (2)
- Technology (1)
Content
Search results for "toys"
Subscribe to our RSSWere you hoping to find a job, event, or A-list entry? Search for ""toys"" again in:
Jobs | Agency Showcase | Ad creativeUS brands in China must take pre-emptive action
13 Sep 2007
. This past week, The Walt Disney Co. announced that it would begin to independently test its toys for ...
Mattel takes crisis efforts global for second round of toy recalls
17 Aug 2007 | by Michael Bush
recalling 967,000 Fisher-Price toys, Mattel was forced to launch an even larger plan last week after...The first recall involved toys from the Sesame Street and Dora the Explorer lines that were ...
Balancing traditional, new media is essential in crises
09 Aug 2007
. When Mattel recently recalled nearly 1 million toys because they contained dangerous levels of lead ...
Mattel faces crisis without playing games
08 Aug 2007 | by Irene Chang
year by Mattel s Fisher-Price unit - which announced the recall of 967,000 toys that may contain ...
Ogilvy partnership helps counsel Chinese officials
23 Jul 2007 | by Ted McKenna
China by lawmakers and witnesses. Recent reports of contaminated pet food, fake pharmaceuticals, toys ...
