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Helen Edwards on Branding: The supply-chain reaction

19 May 2010 | by Helen Edwards

toys. Made at a Chinese supplier factory, some of the toys had been found to be coated with potentially ...

Disney enlists Steve Jobs to help with store rebrand

14 Oct 2009 | by Darren Davidson

from. The stores will reportedly ditch the traditional approach of displaying endless rows of toys ...

My Inbox - Katie Mowe, marketing manager at DatingDirect.com

01 Dec 2008 | by Katie Mowe

children's toys stating that I had recently purchased something similar - I never have. This is a shame ...

Grey scoops Agency Network of the Year gong at Effies

18 Sep 2008 | by Staff

, and Atletico International won a bronze for Seat Altea XL and "Toys". Carolyn Carter, president and ...

Mindware appoints Granby to mail order account

08 Sep 2008 | by Sarah Johnson

educational toys, books, games and activities for children of all ages. As well as its US operations, the ...

Promotional Marketing 2008 Preview: What's Hot - Stars of the show

09 Apr 2008

be incorporated to ensure it is kept and used for longer. TOYS, GAMES AND SPORT This year the ...

Print management - Better out than in?

25 Mar 2008 | by Caitlin Fitzsimmons

benefited many of his clients, such as Toys R Us, which feel they have sufficient expertise in-house to ...

Brand Republic's top ads and turkeys of the year 2007

21 Dec 2007 | by Nikki Sandison

room where a tidal wave of everyday possessions, such as kids toys, CDs, books, electrical equipment ...

Wicked Uncle selects eDigitalResearch for product ratings

22 Oct 2007 | by Nikki Sandison

the latest children s toys and provides a recommendation service to its customers according to the ...

Asia’s green credentials

29 Aug 2007 | by Robin Hicks

China-made toys. Corporates are now looking down supply chains to ensure that agencies are taking ...

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