MarketWatch.com now really real-time
13 May 2009 | by Dan Leahul
real-time prowess, with streaming news stories, quotes and advertisements....'Kiosk' advertising unit, which offers a mix of content and advertising, which is continually cycled ...
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The latest advertising news and features from Brand Republic.
Starting up in a downturn
27 Jul 2009 | by Adam Woods
are diverse, "like any old-fashioned business", says Taylor. They include advertising and downloads, while ... to introduce advertising, with obvious potential for locally targeted ads. For now, the site isn't chasing ad ...
Opinion: There'll be winners and losers online as the credit crunch bites brands
17 Oct 2008 | by Nancy Cruickshank, global chief executive, VideoJug
toughest economic challenge for 60 years, it's not surprising that those of us who depend on advertising...is down at least 5% and outdoor is down 6%. While the (IAB) Internet Advertising Bureau and similar ... inventory at lower cost per million. So what of medium-sized digital publishers and brand advertising? These areas need a little geeing up. It feels like brand advertisers are trimming online budgets, despite ...
Barclaycard to rethink digital roster
03 Sep 2008 | by Andrew McCormick
-the-line advertising and Walker Media handled media planning and buying. Barclays Capital, Barclays' investment arm ...
Barclaycard to rethink digital roster
03 Sep 2008 | by Andrew McCormick
-the-line advertising and Walker Media handled media planning and buying. Barclays Capital, Barclays' investment arm ...
Economic climate forces major advertisers to slash spending
14 Jul 2008 | by Stephen Jakes
The UK's biggest online advertisers including the COI, Orange and Microsoft are slashing...on 2007. However, online advertising still accounts for a healthy 10 per cent of the brand's overall ... it the UK's biggest online advertiser in the first four months of 2008. The dating site recently launched a ... , spent all of its £3.7 million media budget online during the same period. According to the Advertising ...
Account wins
14 Jul 2008
Tourism Australia has appointed DDB Worldwide to handle its integrated advertising account, thought
Good month/bad month
14 Jul 2008
A welcome development for search marketers this month as the Internet Advertising Bureau launched a Search Help Centre, bringing together Google, Microsoft and Yahoo! to detail answers to common search marketing issues. The centre aims to offer a jargon-free guide to search marketing. Chelsea fans ...
3V Transaction Services plots web activity
01 May 2008
Sugar to take on all of its online marketing and advertising work in the UK, Ireland and Germany
Esure hires RedEye for strategy rethink
01 Apr 2008 | by Hayley Pinkerfield
activity such as banner advertising and search," he said. "However, Media Mix has shown us that less than ...
