27 Oct 2009
| by Gareth Jones
manager at Unilever. "We have our eyes and ears open to new ways of creating advertising." The brand ...
for Peperami to make advertising." ...
16 Sep 2009
| by Darren Davidson
Normal 0 Entrants are required to submit a proposal for a 90-second ad under Pepsi's ethical banner 'Refresh Everything' . The eventual winner will work with the Pepsi UK marketing team to produce a Pepsi Max digital advertising film that will be rolled out in early 2010. The film ...
08 Sep 2009
| by Andrew McCormick
LONDON - Not one online ad by an alcohol brand breached the Advertising Standards Authority...to embrace the internet as an effective advertising medium. The most popular medium for alcohol brands ...
20 Aug 2009
| by Elizabeth Clifford-Marsh
is targeted at parents looking for children's entertainment in the summer holidays with display advertising ...
15 May 2009
| by Dan Leahul
. Online advertising of the Twisted bar creating mayhem will also aim to direct potential traffic ...
25 Mar 2009
| by Staff
. Results Of the votes attributed to search advertising, 30 per cent were driven by rich media display ads ...
26 Feb 2009
| by Elizabeth Clifford-Marsh
, is how do we talk to those people without being viewed as an advertiser? How do we talk to them as lovers ...
28 Jan 2009
| by Staff
Red-button TV advertising has long been viewed as less effective and more costly than other forms ...
user interfaces. Next-generation iTV (interactive TV) ad formats include VALs (video advertising ...
. "Interactive TV advertising is stepping away from the early red-button period towards a more advanced ...
04 Dec 2008
| by Elizabeth Clifford-Marsh
ringtones and wallpaper. Jonathan Mew, head of mobile at the IAB (Internet Advertising Bureau), says ...
campaigns, as well as on t-shirts advertising personal websites - and even tattoos. "It's reliant ...
. Neil Andrews, head of portal advertising, 3 UK. ...
02 Dec 2008
| by Elizabeth Clifford-Marsh
with the brand," he said. Beasley said Home will show marketers how in-game advertising can be used effectively ...