Nestle brings Skinny Cow to Facebook
05 Nov 2009 | by Elizabeth Clifford-Marsh
's little indulgences. Other content created by Skive includes the Cowculator app, where users can justify ...
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Jobs | Agency Showcase | Ad creativeThe Economist to launch first iPhone app
09 Nov 2009 | by Elizabeth Clifford-Marsh
LONDON - The Economist is set to launch its first iPhone app, to help students find an MBA course...The app, which is being built by Zone, will allow users to download The Economist's annual ranking of international MBA courses, and sort the data behind the rankings to find the course best tailored ... development for The Economist Online, said the app is designed to support The Economist's online ranking tool ...
Virgin Atlantic iPhone app: Branson says don't panic
03 Nov 2009 | by Elizabeth Clifford-Marsh
LONDON - Virgin Atlantic has released an iPhone app featuring a panic button aimed at anxious...The airline's first app is based on its Flying Without Fear course, which claims to have a 98 per cent success rate. The Flying Without Fear app was developed in partnership with Mental Workout, a ... exercises. Richard Branson, president of Virgin Atlantic said the app was designed to help people overcome ...
Beck's launches iPhone app to help music fans find gigs
28 Oct 2009 | by Elizabeth Clifford-Marsh
LONDON - Lager brand Beck's has released an iPhone app designed to help music fans find live gigs...The free Gig Finder app, a mash-up between Google Maps and Last.fm, lets users search for gigs in their area. The app provides consumers with venue information and details on individual artists, as well ... the information to friends, but cannot purchase tickets through the app. Beck's joins other alcohol brands ...
Pepsi withdraws scoring iPhone app
23 Oct 2009 | by Elizabeth Clifford-Marsh
Score app over a week after it hit headlines....The app to promote the drink giant's Amp energy drink provided men with a crib sheet for chatting ... before you open your mouth, so she'll like what she hears when you do." Since its release the app ... . "Our app tried 2 show the humorous lengths guys go 2 pick up women. We apologize if it's in bad taste ...
VW launches GTI on iPhone app
23 Oct 2009 | by Elizabeth Clifford-Marsh
LONDON - Volkswagen is hinging all its marketing efforts for its new GTI model on an iPhone app...The registered users of the free racing app, Real Racing GTI, have the chance of winning one ... to Twitter and Facebook, and upload videos of their race to YouTube. The app, which was created by AKQA ... marketing at Volkswagen of America, said the app is aimed at young, tech savvy drivers. "With ...
Now you can Hassle the Hoff on your iPhone
20 Oct 2009 | by Elizabeth Clifford-Marsh
LONDON - David Hasselhoff has released an iPhone app to impart pearls of wisdom, or 'Hoffalicious...into this app, so I can give you Hoffalicious advice whenever you need it," Hasselhoff said in the App Store's description. "Ask The Hoff is an official Hoff iPhone app featuring exclusively recorded audio of me ... 's kinda cosy in here. But it's a good cosy." The 59p app was created by Never Odd Nor Even in partnership ...
That's So Swag: search engine makes fashion so last second
20 Oct 2009 | by Elizabeth Clifford-Marsh
Hollywood celebrities including Lady Gaga and Maria Shriver are turning to That's So Swag, the world's first real-time fashion search engine, to keep on top of the latest fashion trends. Twitter app That's So Swag filters tweets using keywords related to fashion and displays what's trending ...
Come dine with me: hit show to reach masses through Facebook app
19 Oct 2009 | by Elizabeth Clifford-Marsh
is jumping into the mix by developing a Facebook app modelled on its hit show Come Dine With Me....it was trialling a new measurement tool for Facebook apps to understand how they impact on traffic across its branded websites and video properties. The tool, which measures the popularity and usage of Facebook apps was developed by Omniture and is designed to give marketers insight into the correlation between Facebook apps ...
Football comes to Twitter through Fifa app
15 Oct 2009 | by Elizabeth Clifford-Marsh
LONDON - EA Sports has launched Fifa Earth, an app that aggregates Fifa data with real-time Twitter
