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Jobs | Agency Showcase | Ad creativeLONDON - Disney has unveiled a heavyweight digital marketing campaign to support the launch of its new boy-centric television channel Disney XD, rolling out this month.
The Turner Broadcasting-owned channel reckons it's the first to use AR technology to create an interactive 3D gaming experience' for children. According to the broadcaster, the Incredikids AR game can be accessed without user downloads, creating a brand new' form of instant play' gaming. The AR app ...
LONDON - Channel 4 is trialling a new measurement tool for Facebook apps to understand how...Developed by Omniture, the tool measures the popularity and usage of Facebook apps and is designed to give marketers insight into the correlation between Facebook apps and site traffic. Many brands have developed Facebook apps which range from simple graphics which users post on their walls to complex ...
. Kilrush, part of Mobile Interactive Group, will build iPhone apps and other smartphone apps as well ...
Jonathan Apps has been appointed finance director to the board of interactive TV and mobile
clientele among broadcasters, providing mobile apps to boost programme interactivity. 12snap has provided ...
screen and clutter makes content inaccessible. Clunky apps such as the Open shopping platform ...
When BSkyB released its results at the beginning of May, one of the most striking things was that of the pounds 60 million it made from interactive services, pounds 55 million came from betting applications, on the PC-based internet, phone and interactive TV. In other words, more than 91 per...
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