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4th Screen launch new ad format for iPhones

publishers over the coming weeks. The banners, once expanded direct the user to the iPhone app store ...

App fever will cool by year end, says GetJar chief

LONDON - Around 100,000 apps will be on the market by the end of 2009, after which the rate...Apple's popular App Store already hosts 65,000 apps and Laurs has predicted a continued flurry of new apps to the market before the end of 2009. "They will peak at around 100,000 by the end ... of 200,000 people and distributes apps across multiple devices. But it's Apple that has mainly created ...

What handsets do people bin for an iPhone?

are upgrading from older' handsets. As well as its sleek design, improved functionality and wealth of apps ...

Grolsch tests drunkeness with festival app

LONDON - Dutch lager brand Grolsch has launched an iPhone app that requires users to walk in a...Normal 0 The 'Walk The Line' app, created by Marvellous, uses the iPhone's accelerometer ... . Warnings on the app advise consumers that the app is not an actual sobriety test, more of a way to 'bring the matter to their attention without sounding pedantic'. The company launched the app weekend at the North ...

Financial Times introduces iPhone app

LONDON - The Financial Times today announced the launch of its iPhone app, which will be a free...The app will provide access to news and analysts, with niche market data and a currency converter. It also has the ability to switch between portrait and landscape modes, while using the location awareness ... , interactive advertising will be blended into the app interface so advertisers can deliver tailored content ...

Apple App Store: top five facts

Apple is celebrating the first birthday of its App Store with the launch of a page on iTunes...1) The App Store first opened its doors on the morning of July 10th 2008. 2) The most expensive app sold via the App Store was the 'I Am Rich' app released in August 2008, this was billed as a ... that they were able to afford it. It was priced at a whopping $999.99 ( 599.99). The app was removed from the App ...

Yahoo! leaps into note-taking with Search Pad

the user's last few queries prior to launching the app. The feature will be rolled out in 15 countries ...

Lost in London? There's an augmented reality app for that

LONDON - The video camera in Apple's iPhone 3GS means that augmented reality apps such as Acrossair...The Nearest Tube app, certain to drive those tattered A to Zs into early retirement, takes ... is by overlaying active labels on the iPhone's touchscreen. Tthe app uses the iPhone's GPS and internal compass ... and relative Underground line. The app really shines when the handset is held up in front of the user ...

Apple makes peanuts from iPhone apps

LONDON - Apple is only generating a few hundred million dollars in profit from iPhone apps despite...Apple does not release details about iPhone or App Store profits but Kaufman Brothers analyst Shaw Wu estimates the company's quarterly revenue from apps is a "few hundred million dollars at best ... calculation that divides iPhone cash-flow by the numbers of handsets the company has sold. In comparison, app ...

Google launches ads for iPhone and Android apps

LONDON - Google is allowing app developers to earn money by including text and image-based ads...brands to take advantage of the growing popularity of mobile apps. Following months of testing with a handful of brands the Google is now throwing the service open to all advertisers and mobile app developers wishing to take part. Google plans to target ads to mobile apps contextually, but the company is also ...

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