30 Oct 2009
| by Andrew McCormick
LONDON - Burger King has become one of the first brands to create an augmented reality banner ad...Augmented reality has so far mainly been the preserve of mobile apps and websites set up to show off the technology. But the burger chain has launched a US augmented reality banner campaign promoting its $1 value menu. The banner tells the viewer to hold up a $1 note to their web cam before a range ...
20 Aug 2009
| by Andrew McCormick
, has packed its technology into a banner ad; a move that threatens to breathe life into online display....The company has made it easy for users to view images, videos and web pages from a simple banner ad that opens up into an interactive wall that displays content in a Minority Report ...
technology into a banner ad, that advertisers can buy. On clicking-through, the ad takes users ...
06 Jul 2009
| by Elizabeth Clifford-Marsh
half of internet users ignore banner ads....According to research by Harris Interactive, 46 per cent of US internet users say they ignore banner ads, and 17 per cent ignore search engine ads. Just 1 per cent find banner ads helpful in making ...
experts estimate that the average CPM for banner campaigns has fallen by approximately 25 per cent to 1.50. ...
14 Jul 2008
TOP 10 BREAKING BANNERS BY IMPRESSIONS (1-30 June 2008)
1 Open University: 25,898,353
Use the gaps in your day to fill the holes in your CV
2 CasinoJoker: 18,878,713
Casino games you can play from home
3 ING: 15,059,709
Saving feels good
4 The Telegraph ...
01 May 2008
1 Reebok: 14,358,735 Watch their moves and submit your move
2 Be Wiser Insurance: Best policy; find out more here; free RAC
12,549,092 breakdown cover
3 Virgin Media: Go to Virgin Media Jobs Channel
12,485,759
4 Orange: 11,489,182 Pay monthly; exclusive...
01 Apr 2008
1 O2: 4,443,739 clicks
Introducing the Sony Ericsson W890i free on O2
2 Halifax: 4,307,929 clicks
Always giving you extra; Fixed rate Halifax Web Saver
3 William Hill: 4,120,059 clicks
£100 free bet stake, only £50 for all new customers
4 Nationwide:...
14 Mar 2008
1 KLM: Escape Amsterdam from £80 return inclusive
winter
2 ING Direct Open an account online in minutes
3 Gamesys Free £10 for every new member
4 E.on There's no need to worry about your energy prices
5 Orange The new Samsung G600 with 5 megapixel camera...
04 Feb 2008
T-Mobile has teamed up with Yahoo! to launch the first banner advertising on its Web
04 Feb 2008
1. My Travel Rainy days, post-Christmas blues?
2. VisitWales For stars you can believe in
3. Direct Holidays £10 million giveaway
4. Virgin Broadband From £4.50 a month
5. Thomascook.com Go now
6. Swiftcover.com...
04 Dec 2007
TOP 10 BREAKING BANNERS BY IMPRESSIONS (1-31 November 2007)
1 The National Lottery Play online now
2 Toyota Do something memorable
3 Cornhill Quality car insurance
4 McDonald's Restaurants Gimme da works!
5 O2 ...