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Burger King brings augmented reality to the banner

LONDON - Burger King has become one of the first brands to create an augmented reality banner ad...Augmented reality has so far mainly been the preserve of mobile apps and websites set up to show off the technology. But the burger chain has launched a US augmented reality banner campaign promoting its $1 value menu. The banner tells the viewer to hold up a $1 note to their web cam before a range ...

Cooliris threatens to breathe life into the banner ad

, has packed its technology into a banner ad; a move that threatens to breathe life into online display....The company has made it easy for users to view images, videos and web pages from a simple banner ad that opens up into an interactive wall that displays content in a Minority Report ... technology into a banner ad, that advertisers can buy. On clicking-through, the ad takes users ...

Banner ads failing to make impression

half of internet users ignore banner ads....According to research by Harris Interactive, 46 per cent of US internet users say they ignore banner ads, and 17 per cent ignore search engine ads. Just 1 per cent find banner ads helpful in making ... experts estimate that the average CPM for banner campaigns has fallen by approximately 25 per cent to 1.50. ...

Just breaking: Top 10 breaking banners by impressions (1-31 November 2007)

TOP 10 BREAKING BANNERS BY IMPRESSIONS (1-31 November 2007) 1 The National Lottery Play online now 2 Toyota Do something memorable 3 Cornhill Quality car insurance 4 McDonald's Restaurants Gimme da works! 5 O2 ...

Just breaking: Top 10 breaking banners by impressions (1-31 August 2007)

1. Trader Media Vehicle Check We'll give you another one for free 2. Renault Free picnic backpack 3. Skype The whole world can talk for free 4. The National Lottery Play online now 5. Halifax Get a fantastic 35 per cent...

Just breaking: Top 10 breaking banners by impressions (1-30 April 2007)

1 Norwich Union Flexible travel insurance 2 Orange Only £35 a month with Dolphin 3 Skype The whole world can talk for free 4 Birmingham Midshires Beats the ING Direct Savings Account rate for longer 5 Virgin...

Just breaking: Top 10 breaking banners by impressions - (1-31October 2006)

10 campaigns are based on the page impressions of new banners over the period. For more information ...

Just breaking: Top 10 breaking banners by impressions (1-31 August 2006)

impressions of new banners over the period. For more information, call 020 7549 4343 (www.thomson-intermedia.com). ...

Just breaking: Top 10 breaking banners by impressions (1-30 November 2005)

's Internet ART product. Top 10 campaigns are based on the page impressions of new banners over the period ...

Just Breaking: Top 10 breaking banners by impressions (1-30 September 2005)

are based on the page impressions of new banners over the period. For more information, call 020 7549 4343 ...

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