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Battle of the brands: CNN versus Sky News

, sandwiched between the banner ad and the navigation block. Like CNN International, there's no breadcrumb ...

Government takes on travel sites in battle for online ad spend

Normal 0 The move marks the first time that The Met Office has opened up its site to advertisers and will involve offering banner ads and skyscrapers on a CPM (cost per thousand) basis. And it comes when online display revenue is suffering as a result of diminishing ad budgets which are putting ...

Pepsi calls on wannabe creatives for Max ads

Normal 0 Entrants are required to submit a proposal for a 90-second ad under Pepsi's ethical banner 'Refresh Everything' . The eventual winner will work with the Pepsi UK marketing team to produce a Pepsi Max digital advertising film that will be rolled out in early 2010. The film ...

Pizza Hut offers streaming film vouchers in online campaign

's existing database and onsite banner activity using movie-clip themed creative. Murray Willows, chief ...

T.G.I. Friday's targets families for summer fun

visited the T.G.I. Friday's website in recent months to drive awareness and bookings. Banners ...

UberTwitter rectifies uber app error

The ads were included in the app were banner ads made to look like Tweets. But users were quick to tweet their wrath, condemning UberTwitter for introducing ads to the service which is still in beta. Many insisted they would rather pay for the service than have their Twitter feed 'polluted ...

Getty Images appoints Blue Barracuda for digital push

. Blue Barracuda has also created website banners which scroll through a series of layered images ...

Vodafone and Marvellous make app dreams come true

by an in-banner game for the online advertising. A street event orchestrated by the Amsterdam office ...

Video ads maximise dwell time: study

format, reaching an average 82.98 seconds, compared to rich media rectangles (73.45s), banners (58.71s ...

Telegraph eyes mobile ad revenue

The redesigned site will offer new targeted ad formats to brands, including banners, Google Adsense and sponsorships. Users will have access to all areas of the Telegraph's main internet site, and will be able to view video through the Telegraph TV player. Created by Bluestar Mobile, the site ...

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