Case studies - Schwarzkopf
09 Jan 2009 | by Staff
: Schwarzkopf says the campaign has generated huge interest in terms of click-through rates on banner ads ...
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Jobs | Agency Showcase | Ad creativeCollection 2000 to turn consumers into make-up artists
09 Jul 2009 | by Elizabeth Clifford-Marsh
The initiative centres on an online competition encouraging aspiring make-up artists and fashion students to upload stylised images of themselves or their friends, showcasing their creative use of make-up. Users will be given tips on how to promote their competition entry, including downloadable banner ads ...
Schwarzkopf rolls out Pro.Styling digital drive
27 Jun 2008 | by Gareth Jones
Ministry of Sound, Hedkandi, Last FM and MSN. The campaign comprises a range of banners depicting hair ...
Gillette targets youth via YouTube integration
12 Mar 2008 | by Hayley Pinkerfield
the best of the uploaded tricks, which targeted email activity and banner advertising will support the push further. This will see ten refreshed banner creatives being released over three months across various ...
Buycosmetics urges users to kick habit
25 Jan 2006
. Banners and buttons, created by web marketing agency Blue Barracuda, will drive traffic to the site ...
Lopez to warm up Live launch online
30 Nov 2005 | by Emma Rigby
The star's perfume is being pushed in a homepage takeover on Newwoman.co.uk until November. It features a full-length video of the TV ad, directed by Jean-Baptiste Mondino, as well as banners and a Skyscraper. The takeover aims to raise awareness of the scent among a target audience of 16- to 34-year ...
Jennifer Lopez fragrance ads debut online with New Woman site takeover
13 Oct 2005 | by by Emma Rigby
The star's perfume is pushed though a homepage takeover at www.newwoman.co.uk in a campaign that runs until November. It features a full-length video of the TV ad directed by Jean-Baptiste Mondino, as well as banners and a Skyscraper format. The takeover aims to drive awareness to the target audience ...
Elizabeth Arden chooses DailyMail.co.uk for new perfume launch
02 Sep 2005 | by by Emma Rigby
from 5pm to midnight each day. Banners, skyscrapers, half-page ads and other formats will drive users ...
Campaign of the month
09 May 2005 | by Emma Rigby
Campaign: Dream Matte Mousse Client: Maybelline NY Agency: Panlogic Maybelline scored its most successful web campaign to date with a mix of Eyeblasters, Skyscrapers and banner ads ... . Execution: The campaign ran in January 2005. Online creative formats included banners, skyscrapers ...
P&G launches mobile videogame for Head & Shoulders
02 Feb 2005 | by Philip Buxton,
to a shortcode. Also, online banners allow web users to submit their mobile number and receive the game via WAP. Banners and links on Orange's WAP portal, Orange World, will also promote the game ...
