27 Sep 1998
- after all, a banner ad isn t exactly going to set the average creative s pulse racing...- after all, a banner ad isn t exactly going to set the average creative s pulse racing ...
study, page seven) features banner ads, but it s also a competition, linked with an on-pack promotion ...
27 Sep 1998
. It s all about one-to-one marketing. We wanted to go above and beyond banners, says dotmusic ...
IT marketing agency Banner noted that marketers in the IT field are still mostly using the net for email ...
, a major UK buyer of banner ads, say the net is relatively cheap at the moment, you can still ...
27 Sep 1998
s revenue comes almost exclusively from sponsorship deals, but that s rare among media owners. Banner ...
sponsorships being little more than big banner deals, possibly with some kind of exclusivity. With a small ...
. The media owners which are doing the best from banners are the branded news sites - The Times, The Telegraph ...
08 Sep 1998
| by Richard Lord.
of starting a promotion on Yahoo! UK offering the
seats at œ42. Banners on Yahoo! s home page (www...Budget airline easyJet sold more than 500 flights from London to
Amsterdam within a week of starting a promotion on Yahoo! UK offering the
seats at œ42. Banners on Yahoo! s home page (www.yahoo.co.uk) took users
to a co-branded promotional page with details of the offer, and from there
to an online ...
08 Sep 1998
| by Charles Walker, managing director, Lyco
New-media agency Zinc might share its name with one of Sir Terence
Conran s gastronomic pleasure zones, but there s no real danger of getting
them confused. Unless, that is, you re one of our charming cousins from
north of the border who work for Directory Enquiries.
08 Sep 1998
| by Charles Walker, managing director, Lyco
Comparing the effectiveness of different types of net advertising -
such as banners, sponsorship...Comparing the effectiveness of different types of net advertising -
such as banners, sponsorship ...
sponsorship as meaning a lot
of banners on one site, perhaps with a guarantee of exclusivity, and
probably ...
the future
was reflected in banner ads which ran on FT.com (www.ft.com), Yahoo!
(www.yahoo.co.uk), UKplus ...
08 Sep 1998
| by Charles Walker, managing director, Lyco
The problem with a lot of electronic commerce, and with all the
response-driven banner advertising...The problem with a lot of electronic commerce, and with all the
response-driven banner advertising that s used to promote it, is that it
tends to rely on rock-bottom prices as its sole ...
œ29.
Oh, and although the banner was emailed to Revolution using an anonymous
Hotmail ...
08 Sep 1998
either - after all, a banner ad isn t exactly going
to set the average creative s pulse racing ...
. For example, Carling s campaign on
dotmusic (see case study, page seven) features banner ads, but it s also ...
08 Sep 1998
| by Jon Scott.
over the Flowers by Design site and
put some banner ads on our britstuff.com site. Flowers ...
08 Sep 1998
| by Richard Lord.
of MSN UK (www. msn.co.uk).
DHL is planning to market the site with a banner campaign, launching ...