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L'Oreal recruits with virtual competition

The e-Strat Challenge competition (www.estrat.loreal.com), now in its third year, will use the challenge as a recruitment tool this year. It is also sending e-postcards through milkround. com this week and placing banners on university web sites, such as Bristol University. The milkround.com site has a ...

CAMPAIGN OF THE WEEK: Lancome

on the Lancome home page, a range of banners, pop-ups and sponsorship executions were used on five web sites ... advertising was linked into the Impactive registration page on the Lancome site. Vogue.com featured banners ... . Newwoman.co.uk ran banner ads, while femail.co.uk ran banners, pop-ups and a newsletter. Virgin ...

Caboodles to make first online ad push

The activity will push a money-off promotion for Caboodles - a Canadian brand - running exclusively in Superdrug in the UK. Caboodles will use pop-ups, banners and a pre-awareness survey across the beauty channel. The ads will run alongside editorial about make-up tips. An email highlighting ...

Garnier hires Panlogic to steer drive for multi-brand web site

and interactive banners, including a quiz or scratchcard, which will act as a teaser for the site's own beauty ...

THE NEW DEALS

, will be promoted through an array of banners, buttons and pop-up ads. - Cosmetics firm Rimmel has renewed its ...

L'Oreal readies web campaign for Lancome

Banner ad and pop-up activity will appear on sites including Vogue.com, Newwoman.co.uk, femail.co.uk and Virgin.net as part of a cross-media push for moisturiser Impactive. The campaign, which launches next week and runs for three weeks, will be supported ...

Regaine to run push on men's mag sites

site, and banners and skyscrapers to drive traffic using straplines including 'Oi baldy, look'. Two ...

Ambre Solaire buys exclusive presence on MyVillage network

. Our offering to the advertising community does not rely on strategic placement of banners, pop ...

Durex debuts on interactive TV with Easy-on condom brand ad

The condom firm is running an interactive banner on digital music television channel Music Choice. Viewers who press the red button on their remote control ... .com and eFestivals.co.uk. Banners are also running on Channel 4's official Big Brother 3 site (www.channel4.com ...

Bodyform plans first online ads for Micro

developed the creative concept and produced the advertising formats, which include Flash pop-ups and banners. ...

 

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