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JVC in hi-fi push on mykindaplace.com

25 Sep 2002

, advertorials and banner ads as part of the sponsorship deal. Separately, bookseller Waterstone's has signed ... for the book Girls in Tears that mykindaplace.com users can print off. Pop-ups, banners and a link to a ...

OPINION: Less is more when it comes to ISP offerings

25 Sep 2002 | by STEVE BARRETT

- under one banner. This process is likely to come under increasing scrutiny if Freeserve pushes ahead ...

GAMING: Console War

25 Sep 2002 | by DAN WILLIAMSON

was followed by online promotions with MP3.com Europe, rich-media banner ads by Tangozebra and interactive TV ... consultancy Agency Republic. Nevertheless, Microsoft used both rich-media banners and dhtml executions ... to playmore.com benefited from banner ads across all of MP3.com Europe's localised music sites, along ...

REVOLUTION ONLINE: What's on www.revolutionmagazine.com

25 Sep 2002

advertising budget? I want to drive traffic to an FMCG microsite and am interested in banners, buttons, dhtml ... 18, 11:38 Assume the cost for all banners, skyscrapers, pop-ups and buttons are the same on a CPM ... clickthrough ratios are 0.4 per cent for banners, 0.5 for buttons, 0.6 for skyscrapers and 2.0 for pop ...

JUST BREAKING: Top 10 new online ad campaigns by size (8 September - 14 September 02)

25 Sep 2002

. Top 10 campaigns are based on the number and size of sites and creative banners used. For a free ...

Garnier hires Panlogic to steer drive for multi-brand web site

25 Sep 2002 | by MARK SWENEY

and interactive banners, including a quiz or scratchcard, which will act as a teaser for the site's own beauty ...

CAMPAIGN OF THE WEEK: Lilo and Stitch

25 Sep 2002 | by MARK SWENEY

are home to 1.3 million songs. Banners and pop-ups appeared to advertise products such as love song ...

ANALYSIS: Are intrusive ads on the way out?

25 Sep 2002 | by MARK SWENEY

couldn't see past banners and pop-ups, but now brands are putting more resource into integrated projects ...

UNITED BISCUITS: Take a byte

25 Sep 2002 | by CASPAR VAN VARK

was about eight per cent, coming from the Cartoon Network home page, buttons and banners. And I estimate ...

Splash Plastic rejigs site for partners' ads

18 Sep 2002

Its parent PrePay Technologies has handled the site revamp in-house to offer users faster download times, easier navigation and more room for its merchants and partners. Chief executive Phillipe DuFour said there had been no room on the previous site for banner ads. "We wanted something that offered ...

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