01 Dec 2003
| by Sarah Charlton, creative director, Moonfish
1. Mini - pong - WCRS
Nothing to do with nasty smells! This is a lovely execution of the humble banner and makes the most of the media because it's designed to get the message across, rather than drive clicks. The banner is well branded and invites you to play a game of pong with Mini. By moving the cursor ...
01 Dec 2003
| by John Owen, planning director of Dare Digital and chairman of the IPA Digital Marketing Group
of concern is that they've clung to the ubiquitous, if maligned, 468x60 banner as one of the six identified ...
01 Dec 2003
Digital agency Soup created the online push, based on the Abbott Mead Vickers BBDO ad campaign with the 'quote me happy' strapline. Banners and buttons have quotation marks that morph into icons relating to insurance products - a car for motor, a globe for travel and a dog's tail for pet cover.
The ads appear ...
01 Nov 2003
impressions
of new banners over the period. For more information, call 020 7549 4343
(www.thomson-intermedia.com)
04 Sep 2003
| by Emily Booth
is being supported by an online campaign using overlays and banners on web sites, such as Guardian ...
01 Jul 2003
Intermedia's
Internet ART product. Top 10 campaigns are based on the page impressions
of new banners over
11 Jun 2003
are based on the page impressions
of new banners over the period. For more information, call 020 7549 4343
11 Jun 2003
| by Charlotte Goddard
A two-pronged six-week online advertising campaign created by digital agency Euro RSCG Wnek Gosper Interaction aims to target first-time buyers and people wanting flexible mortgages. A mixture of advertorials, Flash-based banners and Toast pop-ups are appearing on financial web sites including Money-Extra (www ...
01 May 2003
impressions
of new banners over the period. For more information, call 020 7549 4343
(www.thomson-intermedia.com)
...
01 May 2003
-awareness and sales drive over a range of Freeserve channels. Banner-led activity will run across Freeserve channels