31 Dec 2006
10 campaigns are based on the page impressions of new banners over the period. For more information ...
29 Nov 2006
| by by Danielle Long
The initiative will pave the way for greater creative flexibility by allowing higher levels of animation and content within banner and skyscraper ads.
The current industry standard is between 12k and 15k for banner ads and skyscrapers, doubling these files to a 30k limit will not only improve ...
29 Nov 2006
TOP 10 BREAKING BANNERS BY IMPRESSIONS (1-30 September 2006)
1 BT Today, Tomorrow, BT Total Broadband
2 CISNet Someone's got the HOTS for YOU
3 AutoTrader Sell your ...
10 campaigns are based on the page impressions
of new banners over the period. For more information ...
29 Nov 2006
| by Danielle Long
The promotion aims to use the creative ads from the Tourism Australia
marketing to sell the airline's services, which include packages to the
country, complete with internal flights and stop-over options. The campaign, which was created by digital agency Play, features rich
and standard banner ads ...
29 Nov 2006
| by Philip Buxton
imagine this in any other media? A banner that unfurls in front
of your TV every 10 mins? Annoying ...
content - enabling a virtual microsite in
a banner. Brands are engaging more on users' terms. That doesn ...
29 Nov 2006
| by Suzy Bashford
certain agencies, but may only cover one specific email campaign or
banner or paid-search campaign. We ...
site from a banner, but not what they did on
the web site. It is much more difficult for them to track ...
destinations to
watch matches while sipping a cocktail under the banner 'Love Football'.
Meanwhile, 'Hate ...
29 Nov 2006
| by Danielle Long
.co.uk/knowpublic). The banners were html and the emails used plain
text to ensure the messages and media were accessible to both ...
29 Nov 2006
or banners that appear as clickable
elements. Users can fixate on these. Kirk says that during user testing ...
28 Nov 2006
| by by Danielle Long
includes banner advertising on sites such as Channel 4, The Guardian, Times Online, Empire Online and Yahoo!.
It aims to encourage users to interact with the ads. One banner prompts users to type what they would like ...
Fiction trailer". It then streams the trailer within the banner.
Penny Bennison, promotions manager ...
25 Oct 2006
impressions
of new banners over the period. For more information, call 020 7549 4343
(www.thomson-intermedia.com).
...