Brands set to focus on mobile this year
09 Jul 2007 | by Stuart Derrick
growing and formats evolving. She said: "Text links, ad words and banners remain the most popular ...
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Jobs | Agency Showcase | Ad creativeMortgage Brain push on software upgrade
09 Jul 2007
The push, launching in July, aims to maximise sales of Mortgage Brain's new software, Premier Edition, to mortgage advisers. It uses targeted email and DM plus online banners to drive new and existing Mortgage Brain users to a personalised microsite, also created by twentysix Leeds. The site ...
Web analytics: Best to merge on and offline
09 Jul 2007 | by Victoria Furness
different channels doesn't correlate easily. Measuring a response to a banner ad, for example, is different ...
TBG wins moneysupermarket.com online branding work
04 Jul 2007 | by Hayley Pinkerfield
will apear in the Skyscraper, which will synchronise with the banner pulling in other brand logos. Simon ...
Brands set to focus on mobile this year
27 Jun 2007 | by Stuart Derrick
served more than one billion ads in seven years. Although text links, ad words and banners remain ...
British Library seeks ways to monetise site
11 Jun 2007 | by Hayley Pinkerfield
to stick on banners and buttons and get people to trade off those. We re getting market feedback ...
Just breaking: Top 10 breaking banners by impressions (1-30 April 2007)
04 Jun 2007
1 Norwich Union Flexible travel insurance 2 Orange Only £35 a month with Dolphin 3 Skype The whole world can talk for free 4 Birmingham Midshires Beats the ING Direct Savings Account rate for longer 5 Virgin...
10 Years of Excellence - Introduction
04 Jun 2007 | by Guy Philipson, Chief executive, Internet Advertising Bureau
. Since we created the banner in 1997, online as a marketing medium has come along in leaps and bounds
Ten Years of Excellence: Online Advertising
04 Jun 2007
Online display advertising has come a long way since the first banners (for AT&T and Coors...Client: Levi's Agency: Lateral/Motive 1999 - Java Banner Client: Legal General Assurance Society ...
Virgin Atlantic unveils US brand campaign
04 Jun 2007 | by Hayley Pinkerfield
.com/alotmorespace, by targeted emails and banner ads. In total 450,000 emails will go out. These consist of several headlines ...
