When digital marketing strategies go wrong
16 Oct 2009 | by Adam Woods
be really dangerous," she adds. Banner ads O2, Tesco and Vodafone The unhappy spectre of ad ...
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be really dangerous," she adds. Banner ads O2, Tesco and Vodafone The unhappy spectre of ad ...
, sandwiched between the banner ad and the navigation block. Like CNN International, there's no breadcrumb ...
Normal 0 The move marks the first time that The Met Office has opened up its site to advertisers and will involve offering banner ads and skyscrapers on a CPM (cost per thousand) basis. And it comes when online display revenue is suffering as a result of diminishing ad budgets which are putting ...
Normal 0 Entrants are required to submit a proposal for a 90-second ad under Pepsi's ethical banner 'Refresh Everything' . The eventual winner will work with the Pepsi UK marketing team to produce a Pepsi Max digital advertising film that will be rolled out in early 2010. The film ...
is banners, display ads or static newsletters." The research shows that around 20 per cent of women check ...
's existing database and onsite banner activity using movie-clip themed creative. Murray Willows, chief ...
visited the T.G.I. Friday's website in recent months to drive awareness and bookings. Banners ...
, created by AKQA, features customised banner ads running across a selection of blogs. The banners say what ...
The ads were included in the app were banner ads made to look like Tweets. But users were quick to tweet their wrath, condemning UberTwitter for introducing ads to the service which is still in beta. Many insisted they would rather pay for the service than have their Twitter feed 'polluted ...