Innovator: The master of mobile
09 Jan 2009 | by Adam Woods
area," he says, adding that Puma has since used the 'Together Everywhere' banner to run other mobile ...
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Jobs | Agency Showcase | Ad creative: Schwarzkopf says the campaign has generated huge interest in terms of click-through rates on banner ads ...
area," he says, adding that Puma has since used the 'Together Everywhere' banner to run other mobile ...
on Nielsen Netratings): Leaders, banners, skyscrapers and MPUs dominate. There's a distinct lack of any ...
: Banner Even in our instant online world live advertising is still evolving. One piece of work ... simple. A blank white banner sits on news websites that frequently update their headlines. Meanwhile, a number of quick-witted copywriters sit remotely scribbling their thoughts onto the banner ...
it, you know you want to'. Entertaining, yes, but sadly, for a long time a farting banner was about.... In celebration of how far digital marketing has come since the first banner barged its way onto the web in 1994 ... banners, videos, emails, websites and social media campaigns. What we've ended up with is a selection ...
utilising skyscrapers, banners and MPUs, as well as a game built around the Space Invaders concept ...
old conventions of our own. Not least the banner ad and the microsite. Now, rather like the TV ad ... script, it is just as wrong to default to banners and a microsite. Better to start by reminding ... always done this. Online, the banner ad has, historically, offered rather less opportunity to entertain ...
Less words, more banners. There are days when it makes you sad more people don't notice banners. www ...
-traditional. The right content gets under marketing-resistant consumers like no brand-focused banner ad can 3. Work hard ...
digital formats such as banners, rich media and video by over a third in the first six months of the year ... full-screen, high-definition ads and 'talk-back' banners that allow consumers to share thoughts within ...