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Opinion: There'll be winners and losers online as the credit crunch bites brands

is down at least 5% and outdoor is down 6%. While the (IAB) Internet Advertising Bureau and similar ...

Good month/bad month

A welcome development for search marketers this month as the Internet Advertising Bureau launched a Search Help Centre, bringing together Google, Microsoft and Yahoo! to detail answers to common search marketing issues. The centre aims to offer a jargon-free guide to search marketing. Chelsea fans ...

Analysis: Boom and bust and boom again

, willing and able. Richard Eyre, chairman of the Internet Advertising Bureau, said that all it takes ...

Analysis: Online growth beats expectations

The latest figures from the Internet Advertising Bureau (IAB) reveal that advertisers spent £490.8m online from January to July; 62.3 per cent more than the same period last year. This gives ... of the internet, despite what the Radio Advertising Bureau is saying," comments Gray Dudek, ECRM director ...

Vox pop: What is the significance of a record rise in ad spend?

marketing expenditure. The Interactive Advertising Bureau (IAB) report, published in July showed that £353 ...

Vox pop: What is the significance of a record rise in ad spend?

marketing expenditure. The Interactive Advertising Bureau (IAB) report, published in July showed that £353 ...

Online Advertising Report: Creative budgets online - Putting a price on creativity

-effective medium becomes more firmly established. The Interactive Advertising Bureau (IAB) reported in July ...

Online Advertising Report: Creative budgets online - Putting a price on creativity

-effective medium becomes more firmly established. The Interactive Advertising Bureau (IAB) reported in July ...

Good month/bad month

irredeemably bad and in a state where they should be thrown away", according to the Interactive Bureau ...

 

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