Samsung opens app fund to developers and brands
27 Oct 2009 | by Jennifer Whitehead
'crowdsourcing' for ideas. It revealed this week that it had plans in the UK to get consumers to make their own ...
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Search results for Consumer Goods
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Vevo gains momentum in the US with telecoms deal
27 Oct 2009 | by Staff
'passion points' for consumers, and aligning our brand with a new property like Vevo gives us a chance ...
NHS U-turn: gaming can be good for you
27 Oct 2009 | by Andrew McCormick
LONDON - Nintendo's Wii Fit Plus has won the backing of the NHS, months after the government ran campaigns implying playing video games can make people fat.
Corrie gets into e-commerce: buy Street goods online
26 Oct 2009 | by Jennifer Whitehead
LONDON - ITV has launched an online store for Coronation Street fans, with plans to have 35 products relating to the long-running soap on sale by Christmas this year.
Study: ads more effective on social networks than portals
26 Oct 2009 | by Elizabeth Clifford-Marsh
According to eBay Advertising's second survey of European shoppers, 60 per cent of consumers ... -commerce sites have the biggest impact on consumer purchases, with 23 per cent going on to buy the product ... with online consumers is key to advertising success. "Brand advertisers that understand why and how different ...
Is open source the answer?
23 Oct 2009 | by Victoria Furness
controversy among developers. Here was a supermarket not only inviting other retailers to sell its goods ...
Pepsi withdraws scoring iPhone app
23 Oct 2009 | by Elizabeth Clifford-Marsh
LONDON - Pepsi has finally bowed to consumer pressure, pulling its controversial Amp Up before You...appropriate course of action" after consumer backlash. "We've listened to a variety of audiences ...
Game of the week: Lego Agents 2.0 - The Robot Chronicles
23 Oct 2009 | by Jim McNiven
good, as Kerb managing director and Revolution gaming expert Jim McNiven testifies.
VW launches GTI on iPhone app
23 Oct 2009 | by Elizabeth Clifford-Marsh
the personalisation of media and the challenges inherent with reaching constantly connected consumers, we challenged ourselves to rethink the way we launch vehicles in order to engage our consumers in a meaningful way," he ...
Google plans branded handset launch
21 Oct 2009 | by Staff
own name and be offered, at least in the US, to consumers directly and not via mobile operators.
