31 Dec 2009
| by Adam Woods
's first big UK consumer campaign for broadband in 2002 confused some customers, who didn't realise ...
Scientist. 72.5 per cent of Americans and 69 per cent of British consumers were online last year, claims ...
31 Dec 2009
| by Adam Woods
's first big UK consumer campaign for broadband in 2002 confused some customers, who didn't realise ...
Scientist. 72.5 per cent of Americans and 69 per cent of British consumers were online last year, claims ...
30 Dec 2009
| by Trevor Clawson
LONDON - For marketers, AR is the best thing since sliced bread, but for consumers it is still a...public. For brands seeking to reach consumers via the PC, the AR experience requires a webcam and some clever rendering software. It works like this: The consumer's own image is rendered on screen by means ...
- image is added. By moving the symbol the consumer can manipulate the CGI projection. It's a tool ...
23 Dec 2009
| by Dan Leahul
million mark, meaning that somehow, Google and Bing will have to sift through the dross to get to the good ...
have to be prepared to act fast when it comes to consumer response." Every brand should have at least ...
- there is opportunity to target consumers intelligently. A recent study found that one in five tweets mentions a brand ...
16 Dec 2009
| by Staff
'. Will this action improve the online experience for consumers? Digital industry leaders have their say....that consumer power has done a pretty good job until now at weeding out the rubbish and pushing the great stuff ...
- it is hard to tell which. This will confuse or infuriate consumers when the content they complain about ...
users can tailor the advertising; on MSN they can strip it out entirely. Internet consumers are a very ...
15 Dec 2009
| by Adam Woods
Online retailers are shamelessly exploiting their ability to snare consumers on Christmas Day...major focus for online retailers is a distractingly good one: no high street to compete against ...
of demand. Five million British consumers spent 102 million online on 25 December last year, according to the Interactive Media in Retail Group, a 21 per cent increase on 2007. Is that really so wrong? From a consumer ...
30 Nov 2009
| by Staff
such as Google's Gmail and Microsoft's Office Live are already proving popular with consumers, while Facebook ...
consumers off Windows. Google is hoping that its new operating system, in conjunction with its Chrome web browser, will encourage consumers to use more web-based apps and therefore click on more of its search ads ...
18 Nov 2009
| by Staff
, is a good mix of content, some music videos, long-form content and interviews, everything we can get ...
17 Nov 2009
| by Jennifer Whitehead
million users. It has been estimated that the value of the global virtual goods market hits is worth ...
13 Nov 2009
| by Staff
devices will reach the market in time for Christmas, and mobile carriers will run incentives for consumers ...