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When digital marketing strategies go wrong

cut-price sofas. With that in mind, Revolution presents six of the best (sorry worst) digital...and fail. It never forgets. And it rarely forgives. The dreadful irony of these digital catastrophes ... of the web increases, a growing roll-call of brands have a digital marketing disaster against their name. One ... in the digital stocks taking a squishy bombardment from the online community, its mistake is written up ...

Charlie aged 5¾: the story behind Revolution's latest cover star

Like all kids his age (at least the real ones anyway), Charlie is a digital native: technology already plays a huge part in his life and he simply can't imagine the world without it. Have you ever tried explaining to a 5 year-old that before Sky+ came along, you couldn't fast-forward through the ads ...

Revolution's relaunch: one year on see the covers that made the mag

fresh pair of kicks. When you're at the bleeding edge of digital marketing, twelve months is a long time...the impossible: to name the marketers, authors, entrepreneurs, and thinkers who will shape the digital industry ... innovation in the UK market. The result is a rare glimpse into the future of the digital industry. June ... for digital music Sites like Spotify andlast.fm are enjoying great success, but huge royalty fees coupled ...

Revolution Future 50: meet the digital stars of tomorrow

: to name the marketers, authors, entrepreneurs, and thinkers who will shape the digital industry...0 0 Liam Wood Founder, enviro-lights.co.uk Liam is a great example of a digital ... see online music. By Simon Waldman, director of digital strategy and development, Guardian Media ... seen in the UK to spread the party message? His challenge is great: to build a digital strategy ...

From brief to browser: KitKat

Brief Nestl planned to invest in digital marketing for the first time as part of its ... '. Pitching agencies were asked to combine a branded website, online ad campaign and other digital marketing ... strategy. Skive digital planner Paul Guerrieria says the brief's huge scope wasn't a surprise given ...

 

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