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Opinion: Digital planning can be as powerful as traditional, so why not sing its praises?

competence and inspired brilliance. As a digital practitioner, however, I was slightly perturbed that only one of the 153 entries to make it the shortlist stage was by a digital agency - and Tribal DDB is ... about the state of planning in digital? The obvious conclusion is it's in a pretty parlous state ...

Apple advertises for passionate gamer to develop iPhone apps

, as the technology giant advertised for a media software engineer who is a 'passionate gamer'.

Google scales back digital book project

LONDON - Google's plans to sell digitised copies of books are to be scaled back after objections to the search giant's deal from European government.

New angel investors out to invest in UK digital start-ups

the likes of Google, DoubleClick and Yahoo! is on the hunt for digital media start-ups in which to invest....Olliver, previously a senior executive at digital firms Klipmart, Yahoo! and DoubleClick. He is joined ... of DoubleClick. Other founders are: Chris Young, chairman and chief executive of Digital Broadcasting Group; Joe ...

IAB Engage 2009: advertising not paid-for content is the future, claims Microsoft chief

LONDON - Advertising will continue to be the main way online content is funded for the next two...Speaking at IAB Engage 2009, Highfield said while pay models will work for certain types of online content advertising will remain the predominant revenue stream. Outlining his vision for the future of the UK digital industry, Highfield said that the proliferation of cheap netbooks would fuel a boom ...

COI boss: digital is crucial but we can't boost spend

LONDON - The COI has refused to commit to increasing its digital spend despite outlining plans...advertiser, told delegates that digital is the "pivotal media for the future". "Digital has the ability not only to connect citizens and government, but to connect all other media channels," he said. "Digital ... as much on digital marketing than it did in 2006, but the former DLKW chief executive told Revolution he ...

Sailor Jerry hands digital work to Elvis

LONDON - William Grant-owned rum brand Sailor Jerry has shifted its digital account in to Elvis...Elvis has been appointed to handle digital activity as well as sales promotion and in-bar activity for the brand. Neither Elvis nor Sailor Jerry could be reached at the time of writing. Incumbent digital agency Weapon7 declined an invitation to repitch for the work, having created Sailor Jerry's current website ...

X Factor producer hoping to cash in on digital

, is setting up a new digital division to help make more money from digital properties....Digital. The idea is to create a body that will focus on digital opportunities, both for TalkbackThames ... bespoke digital content and bring television production and online closer together. The division ... digital platforms, as well as across digital licensing, telephony and bespoke online commissions ...

LBi results: profits drop 20 per cent at UK's biggest digital shop

LONDON - LBi, the Conservative Party's digital agency, has reported a 20.7 per cent fall in profit...September 2008. The company, headquartered in Sweden and the UK's biggest digital agency, blamed ... have the opportunity to manage the entire digital channel and thereby improve our quality of earnings ... MyConservatives.com, modelled on US president Barack Obama's success digital campaign. ...

Commonwealth Games: Dog Digital lands Glasgow 2014 brief

LONDON - Glasgow 2014 has appointed local agency Dog Digital to develop a website and digital...at Glasgow 2014, said: "Dog Digital responded with a consistently high quality and detailed proposal, which left the Organisiing Committee in no doubt that they are our ideal partner agency." Dog Digital ...

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