29 Oct 2009
| by Jennifer Whitehead
, is setting up a new digital division to help make more money from digital properties....Digital. The idea is to create a body that will focus on digital opportunities, both for TalkbackThames ...
bespoke digital content and bring television production and online closer together. The division ...
digital platforms, as well as across digital licensing, telephony and bespoke online commissions ...
26 Oct 2009
| by Jennifer Whitehead
of deals by ITV Studios Global Entertainment. The shop is run by online retail company Digital Stores ...
and digital at ITV Studios Global Entertainment, said: "Core to our strategy is the creation and exploitation ...
, online and digital outlets." Coronation Street marks its 50th anniversary next year and will celebrate ...
20 Oct 2009
| by Jennifer Whitehead
by the marketing agency Collective....veteran of digital services at the BBC, where he launched iPlayer. He was also in charge of Project ...
02 Oct 2009
| by Andrew McCormick
with Revolution, he explains why digital fascinates him and why TV ads can still work....Why are you investing in digital? "I'm very excited in general about the embryonic digital ...
the digital economy. I've invested in one or two start-ups and have a few rules. First, there needs to be a ...
a white label community for retailers." What plans do you have to get more involved in digital ...
06 Aug 2009
| by Andrew McCormick
Group is to corner the market for genealogy, one of Britain's favourite pastimes. DC Thomson already ...
to publish 100m newspapers a year but has recently increased its focus on digital media. Brightsolid became ...
16 Jun 2009
| by Dan Leahul
of targeted in-stream advertising. Paul Thornton-Jones, Five's digital controller, said: "Five's syndicated ...
07 May 2009
| by Dan Leahul
's marketing manager, said the ad was an online success because it didn't promise any gimmicks or unnecessary ...
01 May 2009
| by Dan Leahul
In exchange for a 25% stake in the company and some marketing support, Disney joins equity holders News Corp, NBC Universal and Providence Equity Partners on the Hulu board. The agreement sees popular ...
revenue. YouTube still reigns supreme among online video sites, accounting for 41% of the market ...
26 Feb 2009
| by Staff
LONDON - The story behind the nine-month digital campaign that tied into the Channel 4 TV series....wanted to extend the lifecycle of the project through a series of digital initiatives. The brief ...
04 Dec 2008
Broadcasters are becoming increasingly reliant on digital channels to attract elusive youth..., marketing manager at E4 and entertainment, says that
there was a Dead Set profile on MySpace ...
-way traffic." Philip O'Ferrall, vice-president of MTV's digital business, says that
the main priority behind ...
that Stuart
Holton, head of digital at 4Creative, the in-house agency responsible
for the Dead Set website ...