23 Dec 2009
| by Dan Leahul
of search and social media means for marketers....the face of search marketing. Until now Twitter has been viewed by many as a small bunch of people making ...
brands become power-users? This is the logical next question for marketers. The answer is that they can ...
retail brands can expect to market time-sensitive discounts. Just Search's Walker predicts a future ...
23 Dec 2009
| by Dan Leahul
the marriage of search and social media means for marketers....the face of search marketing. Until now Twitter has been viewed by many as a small bunch of people making ...
brands become power-users? This is the logical next question for marketers. The answer is that they can ...
retail brands can expect to market time-sensitive discounts. Just Search's Walker predicts a future ...
15 Dec 2009
| by Adam Woods
Boxing Day sales to Christmas Eve and Christmas Day in the digital realm. John Lewis and B Q were among ...
." Real-time marketing is of particular value when the window is narrow, and the beginnings of an overlap between Twitter and search enables marketers to throw a further tailored element into their campaigns ...
16 Nov 2009
| by Staff
LONDON - Google's plans to sell digitised copies of books are to be scaled back after objections to the search giant's deal from European government.
15 Nov 2009
| by Doug Platts
in the search market. Many have tried, and failed, to challenge Google, but can Microsoft really make a...of the Bing, in the short-term at least we know that Microsoft is going to be throwing some big marketing ...
is optimised. Confusingly for search marketers Bing ranks some sites very differently from Google, meaning ...
that will follow the launch and subsequent offline marketing campaign. 2) This is going to drive innovation . We ...
13 Nov 2009
| by Gareth Jones
Speaking at the Gartner Symposium/ITxpo Orlando 2009 , Schmidt outlined his vision of the future, claiming that how to rank real-time social content is "the great challenge of the age," He also advised brands to listen to youth consumers when drawing up their marketing strategies. "Talk to a ...
12 Nov 2009
| by Staff
Yahoo! is inviting brands, digital agencies and web developers to get together in London and hear about the new Yahoo! Application Platform before launching the competition to find the country's finest apps. Yahoo! is offering an open invitation to any brand retailer, publisher, content provider ...
11 Nov 2009
| by Gareth Jones
Speaking at IAB Engage 2009, Highfield said while pay models will work for certain types of online content advertising will remain the predominant revenue stream. Outlining his vision for the future of the UK digital industry, Highfield said that the proliferation of cheap netbooks would fuel a boom ...
29 Oct 2009
| by Staff
with Smartclip because we believe they have proven expertise and a track record of success in the European market ...
22 Oct 2009
| by Doug Platts
into their search results will have a big impact on the search marketing industry. Doug Platts, head of natural.... Search has driven a lot of the growth in digital marketing over the last few months and years - if we ...
, and these deals have potentially massive implications for the sector. One of the big issues for travel marketers ...
. This is going to fundamentally change with these deals. The attractions of marketing via the newly ...