Nestle brings Skinny Cow to Facebook
05 Nov 2009 | by Elizabeth Clifford-Marsh
for its marketing activity.
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Apple landmark: App Store hits 100,000 mark
05 Nov 2009 | by Staff
The figures have been published by Apple in a month where rival mobile handset platforms, including Google's Android, are attempting to make a dent in the iPhone's dominance of the smartphone market ... Schiller, Apple s senior vice president of worldwide product marketing, said: "The iPhone SDK created ...
Agency bosses too old and change resistant, claims Sorrell
04 Nov 2009 | by Gareth Jones in New York
for investing an average of just 13 per cent of their marketing budget online despite the rapid increase in digital media consumption. The WPP boss claimed that brands are being prevented from spending online due ... than dealing with fundamental strategic issues on a daily basis." Digital media already accounts ...
Sherlock Holmes game aims to turn Facebook users into sleuths
04 Nov 2009 | by Jennifer Whitehead
, president of Warner Bros. Pictures worldwide marketing, said: "Due to the iconic stature of Sherlock Holmes ...
STA rolls out click-to-call mobile campaign
04 Nov 2009 | by Staff
clickthrough rates than for other mobiles. Celia Pronto, marketing director at STA Travel, said: "We've always been at the forefront of trying new technology as our customers and prospective clients are digitally ...
Nokia's Will Harris to deliver Revolution Forum keynote speech
02 Nov 2009 | by Staff
LONDON - Will Harris, marketing director for Nokia and former communications head...up of leading digital marketers at the Revolution Winter Forum. Before his stint ... . Bajwa will deliver a speech on the bleeding edge of digital marketing while Bazelely will deliver a talk ... -to-face with peers, key suppliers and gain insight into the latest trends in digital marketing. Places at the Forum ...
Hasbro brings board games to the iPhone generation
02 Nov 2009 | by Elizabeth Clifford-Marsh
. Prices have not yet been released for the games but the digital versions are likely to be much cheaper ...
Augmented reality firm gets $1m cash injection
02 Nov 2009 | by Staff
to create and marketers on the whole remain unconvinced about the return they deliver on the investment. A ... will result in marketing spend on augmented reality campaigns leaping from $6 million ( 3.7 million) this year ...
Marketers prefer Facebook to other social sites
02 Nov 2009 | by Staff
LONDON - Facebook is the preferred social network for marketers with more than half of US online...As of April this year, Facebook was marketers' favourite site, with 56.8 per cent of the largest US online retailers maintaining some kind of a presense on the site. It was followed by video-sharing website YouTube, with 41.4 per cent of retailers having a presence, and MySpace, with 28.6 per cent ...
Revolution's top ten tweeters #13
30 Oct 2009 | by Andrew McCormick
's the usual list of people to follow in the digital industry. Happy Halloween anyway....@scobleizer Geek and technology enthusiasm from a blogger who grew up in Silicon Valley. @TomGriffola Digital Marketing Bod: SEO, social media, design. Rugby nut: Wales, Ospreys Quins(!). Guitar player, music lover. @shinyashley Social media entrepreneur. Director of Shiny Media ...
