02 Oct 2009
| by Darren Davidson
or snowboard designer. Nikki Waid, deputy head of marketing at DCSF, said: "This campaign is built ...
04 Dec 2007
Many working in affiliate marketing believe regulation is long overdue in the sector, but who...of the IAB s Affiliate Marketing Council. Before joining Affiliate Window, he worked for Quantum Publishing ...
podcasts with leading members of the affiliate marketing industry. Mark Batty is online marketing manager at Woolworths. Before taking up his post at the start of 2007, Batty was online marketing manager ...
01 Nov 2007
Texaco is delivering a corporate social responsibility campaign with a digital hub to teach road...The independently owned service station brand is working with VCCP to
create a rich interactive site, aiming to educate children through
engagement. The digital focus is a microsite, www.hectorshome.co.uk. It features a
3D world based around a series of five animated DVDs - The Peculiar
Adventures of Hector ...
09 Jul 2007
Kingston and Middlesex Universities are using digital channels to boost student recruitment....Kingston University has appointed Tonic to develop a new digital brand,
web site, online game and online marketing campaign for its flagship
creative economies MA courses. Tasked with increasing ...
. Tonic won a four-way pitch against digital
branding and advertising agencies. Middlesex is also using ...
09 Jul 2007
| by Suzy Bashford
Do-it-yourself email marketing can be hazardous to your brand's health. Getting it right takes care...and digital marketing for 16 years. His career includes stints at NDL, Claritas and Acxiom. At Claritas he was responsible for launching Claritas Interactive throughout Europe. Darren Fell founded email marketing ...
is internet marketing manager at outdoor sports brand Field Trek. He joined the company 18 months ago ...
17 May 2007
| by Hayley Pinkerfield
UCAS digital strategy is to reach the current and future student community via its site, www.yougofurther.co.uk , and raise its profile to attract potential commercial partners. The site combines Web 2.0 and content and aims to pulls students in with career-boosting study opportunities. UCAS briefed Inbox Digital ...
14 Mar 2007
| by Hayley Pinkerfield
Friends of the Earth is looking to digital channels to help in the drive to educate young people
29 Nov 2006
| by Danielle Long
As employers face a skills shortage in digital, some are finding it pays to train up staff from...TRACK' E-consultancy has launched a 'Digital Fast Track' course to get
marketers up to speed with digital. "As it is aimed at marketers, we can assume their knowledge already in
terms of targeting ...
of their marketing departments. "From a client-side perspective, there has been a stronger realisation
that digital ...
25 Oct 2006
| by by Danielle Long
The recruitment crisis continues in digital marketing. Expertise is
lacking and there is a ...
sector, the market is
welcoming talent from traditional media and marketing. With the digital market ...
, they are not
learning the basic rules of digital marketing. "The danger is that there
are a lot of lessons leant ...
25 Oct 2006
,
direct marketing, local and national press, which was created by The Red
Brick Road agency ...