01 Dec 1998
| by Richard Lord.
.
According to Veronica Kruger, The Auction Channel s head of marketing,
September s trial interactive TV ...
on with
it.
What s nice is that the subsequent market research discovered that many
of the IBS ...
technology.
We are currently in negotiation with various digital television carriers,
and plan ...
01 Dec 1998
| by Stovin Hayter.
are becoming a portal, says Mick Linnell, director of
Barclays emerging markets group, and the man ...
of access becomes more simple, with digital TV and so on,
you get an element of familiarity. It ceases ...
Barclaysquare to consumers.
We re planning to start mass marketing in early 1999. When we do
advertise, I ...
01 Dec 1998
| by Richard Lord.
to the word Digital ). I look forward to more of
this: airlines called Stop and Wait, banks called Beans ...
01 Dec 1998
| by Stovin Hayter.
the levels of traffic to
your web site or to build one for you, a market researcher or someone ...
supplier of new-media services or products
to marketers and you re not in the Directory, please let us ...
-media
and marketing jobs.
The Wall
Where you get to rant, argue, propose, discuss, analyse, ask ...
01 Dec 1998
| by Stovin Hayter.
of the site and the
magazine, said Lisa Woodfin, the magazine s marketing director. Once
people ...
01 Dec 1998
| by Richard Lord.
within a
leisure environment, said Virgin Net s sales and marketing director Alex
Dale. We re also ...
01 Nov 1998
| by Nick Rosen.
jumped from around
45 to 58 per cent. But we ll really go mass-market once digital TV takes
off ...
greater pressure than ever in its home market.
...
01 Nov 1998
| by Richard Lord.
.
The site, built by Modem Media.Poppe Tyson, is aimed at enthusiastic
readers, and is being marketed ...
using its existing marketing
activities, including press advertising, consumer promotions and
point ...
01 Nov 1998
| by Richard Lord.
s marketing director.
Shopping for clothes is generally an emotional business. Clearly, the
site ...
01 Nov 1998
| by Jon Scott.
-commerce market in Germany is still developing, but I m confident
that we can repeat our UK success ...