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Digital TV - New kid on the box.

After months of pre-launch hype, digital television is now a reality in the UK. Satellite...of marketing Gary Bean. We want to take that brand name and move it onto the digital platform. Teletext ... After months of pre-launch hype, digital television is now a reality in the UK. Satellite ... , the company might have to work hard to build a market. To put it simply, will those 17 million homes which ...

GO channel pushes travel to consumers.

, Digital Outlook Communications. One is Glen Collins (above), who as Foresight s online marketing director...Two former colleagues at Foresight New Media have started a specialist online marketing agency, Digital Outlook Communications. One is Glen Collins (above), who as Foresight s online marketing ... and Twentieth Century Fox. At last, the web has the numbers to be a true marketing channel, and we re ...

BIB is Open for business.

of this year under the brand name Open, although it won t be fully marketed until Autumn 1999....of this year under the brand name Open, although it won t be fully marketed until Autumn 1999. However ... promotional service, but by spring will offer interactive services to Sky Digital consumers. But it won ... digital TV viewers the chance to play, learn, shop, explore, bank, respond to and communicate ...

Tony Stone launches transactional web site.

.tonystone.com). Images on the site will be given a digital watermark by Datamark. Any watermarks visible when users...Stock photo company Tony Stone Images has launched a transactional web site (www.tonystone.com). Images on the site will be given a digital watermark by Datamark. Any watermarks visible when users browse the catalogue will be made invisible once they download a paid-for version. ...

Macklin revels in new role with Broadvision.

-to-one marketing, has said that he is revelling in his new entrepreneurial role as personalisation engine...-to-one marketing, has said that he is revelling in his new entrepreneurial role as personalisation engine Broadvision s industry marketing director. He s involved in sales and consultancy, focusing on two ... market share. There s a real need in the travel industry to create the equivalent of Amazon ...

Irn-Bru in AG Barr stable.

In our feature on fmcg marketing last month (page 36) we incorrectly stated that Irn-bru is owned...In our feature on fmcg marketing last month (page 36) we incorrectly stated that Irn-bru is owned by Britvic. It is, in fact, an AG Barr brand. ...

Appointment at Express Newspapers.

Jo Bean has left Real Media to join Express Newspapers as new media marketing manager for Express...Jo Bean has left Real Media to join Express Newspapers as new media marketing manager for Express Sport Live and Megastar. She will develop both brands online and build up traffic. ...

New applications boost online business models.

sort of federal electronic market....sort of federal electronic market. iMediation s first UK client is Flight Booker (www ... , marketing manager for Vignette Europe, believes that the VSS s ease of use will encourage more ...

Sportingbet offers tax-free bets online.

. Sportingbet.com (www.sportingbet.com) is based on the island of Alderney, but is marketing itself around...A Channel Islands-based company has launched the UK s first tax-free online betting service. Sportingbet.com (www.sportingbet.com) is based on the island of Alderney, but is marketing itself around the world, with a particular emphasis on Western Europe, the US and the Far East. There are a ...

Two cents’ worth - The one-to-one jigsaw puzzle.

One-to-one marketing on the internet is still far more talked about than actually done. But David...One-to-one marketing on the internet is still far more talked about than actually done ... of one-to-one marketing on the web. Some of the best-known names on the web are in his portfolio ... up and running in the US, Engage has moved vigorously into the UK market on the back of the ad ...

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