13 Dec 2000
-New.co.uk, said: For businesses, it presents new product information in a forum for marketing to an audience ...
contact number in the absence of an e-commerce web site. It will use permission email marketing to alert ...
13 Dec 2000
.
But idealism aside, can we really expect kids to spend online? And if we can, surely the market will be too ...
brand identity in a way that children respond to, the internet is an important part of the marketing mix ...
for parents and kids.
KATJA HUG AYLING, marketing director, Planit4Kids.com
Children are growing ...
06 Dec 2000
becoming solely a direct marketing tool, argues Sleeper s Mark Iremonger....I cannot understand why interactive television is so often sold as a direct marketing (DM) tool, when it will have to fulfil all of the advertising and marketing needs that the analogue TV it replaces does today, with direct marketing as an extra add-on. This DM focus is dangerous because ...
06 Dec 2000
| by RAVI CHANDIRAMANI
interests.
As Taste Network s marketing director Nick Adderley stresses, its aspirations go beyond ...
and games.
Food and drink is a frequent-purchase, multi-billion-pound market and right now, cooking ...
of several million Sainsbury s customers to market to. We have access to the Sainsbury s universe, which ...
29 Nov 2000
.
We aim to be the definitive food and drink destination for the digital age, said Nick Adderley, marketing director at the Taste Network.
He added that a deal with off-licence chain Oddbins would ...
29 Nov 2000
| by AMANDA NOTTAGE
it particularly difficult in the UK; it s actually a more mature market. Competition is not that strong ...
operations, so we have decided to use our cash to focus on one market, he said.
...
22 Nov 2000
| by HUBEENA NADEEM
Christmas last year, marketing director James Bidwell says that the business has made a few changes to cope ...
, director of global branding and marketing at BOL, says that the company will be working hard to target these potential customers through marketing and support to make their first online Christmas shop a pain ...
15 Nov 2000
| by CHARLOTTE GODDARD
happened. I emailed the marketing manager of whatsonwhen (it wasn t clear who was running the promotion ...
08 Nov 2000
to use include operational retail, auction and search engines, the site s template and marketing ...
01 Nov 2000
| by LISA SIMMONS
Women s portal handbag.com has been approached by major TV companies to launch a digital TV channel...Women s portal handbag.com has been approached by major TV companies to launch a digital TV ...
Riley said that the new digital products from Boots and Granada would not overlap with handbag ...
and will establish us as a leader in technology as well as content, claimed Alicen Stenner, head of marketing ...