19 Dec 2001
| by DAN WILLIAMSON
Digital, will offer viewers a menu of information about
the new product, such as how its ingredients ...
accessories available.
A traditional TV ad will feature a strapline inviting digital viewers ...
19 Dec 2001
.
Email marketing company SelectYourMail has partnered with Parkers.co.uk,
the online arm of the car ...
an
online marketing campaign targeting Britain's Asian communities.
Designed by online media agency i ...
05 Dec 2001
Pan-European pharmaceutical supplier Alliance Unichem has appointed
b2b-marketing company Kendalls to help launch its online service for
pharmacists (www.pharmology. com) in the UK.
...
28 Nov 2001
Digital agency Domino Systems has been hired by Neff UK, the
kitchen appliance manufacturer, to redesign its web site. New features
will include enabling potential customers to build their own online
brochures.
...
28 Nov 2001
| by LISA SIMMONS
of products from Wellbeing.com.
Clare Bolton, marketing manager at telegraph.co.uk, said: "The aim ...
21 Nov 2001
Condom brand Durex is relaunching its UK web site this week and
embarking on a major online marketing campaign.
Splashing out around 180,000 on the project, Durex is aiming to
improve ...
communicate sex health issues and make the brand relevant to them,"
said John Flaherty, UK marketing manager ...
21 Nov 2001
| by AMANDA NOTTAGE
of that," said Sarah Boorman,
marketing co-ordinator of interactive at Cartoon Network.
The site ...
14 Nov 2001
mykindadesign.com, will offer a range of services
including market research, design and promotions for brands wanting to
reach the youth market. Its microsite for Oxy will be hosted by the
brand at www ...
agency targeting the teen and youth market, but because we're
not a stand-alone agency we are able ...
14 Nov 2001
| by SIMON CLARKE
a lot of faith in the internet. The UK contact lens market
is flat, obstinately stuck at less than ...
that around 13 per cent of wearers buy this way. The UK
market is worth some 230m according to Mintel ...
're looking to increase
our market share in the contact lens business in the UK," he says.
Specsavers ...
14 Nov 2001
| by STEVE BARRETT
Mates Healthcare is promoting its condoms by investing 90,000 in a viral marketing campaign based on its Wild Thing cinema
ad.
Creative for the 45-second Wild Thing ad, which forms part of a total
advertising budget of 1 million, features various animals mating,
ending with the strapline ...