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The Interactive Advertising Bureau (IAB) has criticised the European Commission's recommendation that the UK Government should have powers to regulate email marketing. The original proposal from the EC recommended Europe-wide opt-in for advertising by email and SMS in a bid to stop spam ...
Digital agency Hedgeapple has been commissioned to work with Charity Technology Trust (CTT) to develop interactive marketing tools for the charity sector. The agency will work towards creating fundraising and promotional campaigns for CTT for charities including Oxfam and Guide Dogs for the Blind. ...
Boxnewmedia, the new-media design and marketing agency, has been selected by The Prince's Trust to redevelop its online presence. Work will include redesigning the current web site and developing an extranet for the charity's 600 employees and 10,000 volunteers. ...
redesign by digital agency Wheel, The Samaritans has relaunched its web presence. Direct marketing ... of organisations suggest that digital media is beginning to play more of a role. The total amount that web ... of 479,130 donated across digital TV platforms. Sky digital alone received over 28,500 donations ...
The Terrence Higgins Trust is to launch a 1980s-themed online fundraising campaign to raise HIV awareness. Developed by digital advertising agency glue London, the campaign will work around the tagline 'The 80's - gone but not forgotten. HIV - forgotten but not gone'. Users will be able to donate ...
, fixture information and interviews with players. Iforce, the digital fulfilment business, has ...
, chief executive of digital agency netdecisions. Badale's company is among a number ...
? ALAN MCCULLOCH, CHAIRMAN, IPA DIGITAL MARKETING GROUP Making cookies opt-in only would mean ... -commerce experience for users, and marketing cookies, which allow advertisers to measure the effectiveness of their campaigns. We conducted a straw poll of digital advertising agencies, which showed that about 80 per ...
's brand manager Andrea Nichols. Agency Traffic Proximity designed the creative. Digital ...
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