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Nivea and Homebase to debut interactive TV ads

Digital, will offer viewers a menu of information about the new product, such as how its ingredients ... accessories available. A traditional TV ad will feature a strapline inviting digital viewers ...

PERFORMANCE INDEX: 3 Dec - 7 Dec, Monday to Friday, 8am-8pm

The Revolution Keynote Performance Index measures the performance of a basket of 20 representative sites from across the digital economy in terms of speed of loading and site availability. The top 10 will be featured each week, as will the worst performing site, which will be quoted ...

ONLINE PROMOTIONS: Campaign of the week - Beeb Ventures created an interactive desktop reindeer as well as banner ads offering a gift-finding service to drive users to its Christmas shopping channel

deals," says Regan Hook, marketing director at beeb.com. "We have also used content modules, email marketing and keyword searches. The creative concept of the living catalogue also translates ... According to the Hitwise traffic monitor, beeb.com's online market share quadrupled in the first three ...

ISPs join beeb.com on advent calendar

a digital advent calendar in the lead up to Christmas. The calendar, available separately at www.adventcalendar.net, has been developed by radio and online marketing agency Market Tiers 4DC ... ," said Simon Sanders, marketing manager at Market Tiers 4DC. "There are three sets of permissions built ...

PERFORMANCE INDEX: 26 Nov - 30 Nov, Monday to Friday, 8am-8pm

Performance Index measures the performance of a basket of 20 representative sites from across the digital ...

Gestetner launches software start-up

. The Software Engine has been created to take the product to market. "At the moment companies have to get ...

TRAILBLAZER: The A-Z of Shopping

local SMEs from Mom and Pop stores to small multiples of up to 15 stores. It is a market that hasn ...

The Pier launches seasonal e-store

the Christmas catalogue on its home page throughout the run-up to Christmas, was designed by digital agency ... range. Tim Halfhead, sales and marketing director of Domino Systems, said: "The Pier wanted ...

PERFORMANCE INDEX: 12 Nov-16 Nov, Monday to Friday, 8am-8pm

Performance Index this week measures the performance of 20 representative sites from across the digital ...

THE NEW DEALS: Deals done this week

and sell contracts on sporting events at prices determined by market supply and demand, will provide ...

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