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Jobs | Agency Showcase | Ad creativeseen co-founder and marketing director Simon Morris leave, soon after chief executive Dan Thompson ...
gloom, as innovations such as SMS became a marketer's dream. Most importantly, the promise of 3G ... of the end. In 2002 I hope we're going to see continued take up of digital channels, but I ... plethora of digital TV services from both the BBC and other broadcasters. I don't even care whether it ...
.mtv.co.uk/xmas) throughout. Campaign auditing and distribution is being carried out by digital marketing agency Digital Media Communications via a specialist viral tracking system that causes the clip to ping a ... Music entertainment firm MTV has invested a five-figure sum into a Christmas viral marketing ...
Anna Sutherland has been made head of marketing of DigimaskT, the creators of 3D digital personalisation products. She will be in charge of regional, national and international marketing for DigimaskT's phizzT application. She joins from Content Technologies where she was global corporate marketing ...
Record label Epic Records is to support its marketing campaign for American hip-hop act Wu ... by agency Holler Digital, the game will be used alongside national press and poster activity to promote ... of Holler Digital. "We tried to keep it closely tied with the band and the album so that fans would ...
marketing and content deals with wine giant Penfolds and ferry operator SeaFrance. Penfolds is running a one-month campaign on the site in a bid to explore digital channels for marketing ... the efficacy of data capture via the web site. Rachel Duffield, e-commerce sales and marketing manager ...
that there is no such thing as the digital economy, and that it is just forms of business that go through digital channels. While technology may be different, the rules of business and marketing are not necessarily so ... . And one thing the music industry has always marketed well is a new format. Unfortunately ...
of this site and we will be increasing our marketing activity on and off-course. We're targeting established punters, general sports fans and occasional punters." Marketing director Gavin Bisdee said around ... programme, prior to more concerted activity early in 2002. A free-to-air digital TV channel ...
the high-speed internet content market (see analysis, p12). As well as attheraces, this includes the likes of Sky Sports' digital football Video Lounge service (www.skysports.com) and BTopenworld ... keeping their heads below the parapet when it comes to shouting about the new services. Digital ...
Teletext has embarked on a six-figure research project to boost its consumer marketing capability. Under the initial one-year contract, digital research company Intellitracker has been ... customer behaviour across all of our platforms in order to facilitate our customer relationship marketing ...
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