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Jobs | Agency Showcase | Ad creativeThe website , designed and built by marketing agency BD Network, features the cartoon cow stars of the TV campaign, created by advertising agency Clemmow Hornby Inge. It is aimed at mothers with children and features content including money-off vouchers, a colouring-in section, screensaver and a "spot ...
The FMCG giant ran recruitment ads on TopDogJobs (www.topdogjobs.co.uk) advertising posts in the Ketchup Police. The ads by digital agency swamp led users to a microsite (www.heinzketchup.co.uk/police) outlining the roles and encouraging readers to email for more details. The identity of the three ...
Heinz is spreading digital all over as it builds tactical sites, marketing manager Peter Ebsworth.... Heinz has a strong traditional direct-marketing heritage and, while Ebsworth admits that digital is more ... , incorporating the web in campaigns, digital direct marketing and, increasingly, looking at search-engine marketing, email, third-party sponsorship and advertising, as well as creating brand sites. And its digital ...
Brands like this month's cover star, Heinz, and its marketing manager, Peter Ebsworth, have clearly learnt a great deal in the digital era and tried out some unusual ideas on the web. Remember ... , plenty of companies are only just beginning to focus on the key areas of digital that benefit businesses ...
The Cluster Buster microsite (www.kelloggs.co.uk/clusters), launched in October, has been created by Kellogg's long-term digital agency magneticNorth. A TV campaign, launched the same month, drives viewers to the microsite to enter a competition to describe the 'indescribably tasty' cereal. Users can create a sound ...
LONDON - Petfood manufacturer Butcher's Pet Care is to use online coupons as part of its marketing...is owned and operated by NCH Marketing Services, the voucher redemption company. If you have an opinion ...
Coca-Cola Enterprises has put digital media at the heart of its current Capri-Sun promotion...Kids can access a game created by digital agency magneticNorth via brand web site Planet Juice (www.planetjuice.com). The game asks them to drink Capri-Sun as quickly as possible and then create ... to shake. Digital planning and buying was by i-level. As well as developing the online game ...
The campaign, which was created by mobile marketing agency Aerodeon, aimed to create a buzz among 'opinion leaders' prior to the launch of Kit Kat Kubes last month. The campaign will target consumers ... and on its related web site (www.votenestlechocidols.co.uk), which was created by M&C Saatchi's digital ...
of marketing and this is its first foray into doing something more integrated," said Matt Atkinson, head ...
(%) market share) 1 www.guinness.com 33.28 0.20 2 www ... (%) market share) 1 www.guinness.com 49.61 0.20 2 www ...
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