22 Dec 2004
Created by interactive agency Carlson Digital, the site (www. clearasilformen.co.uk) aims ...
routine."
Ginne Rowe, Carlson Digital account director, added: "This is a fun site with a wicked sense of humour. It integrates our field marketing activity, 'Pin-ups on Parade' UK Tour, showing off the best ...
22 Dec 2004
| by Emma Rigby
Users can click through to maxfactor.co.uk for information.
The deal is the first time that Max Factor has launched a web promotion, according to online media agency Starcom Digital, which worked with Zed Media on the project.
A competition via a partnership with Clairol's nice 'n easy range offers ...
11 Nov 2004
future.
Samantha Wright, marketing manager for Beiersdorf, which owns Nivea, said: "The film appeals ...
28 Jul 2004
system."
The portals were developed by digital agency Dare, also behind the Lynx Pulse online campaign ...
18 May 2004
| by Emma Rigby
Interactive Prospect Targeting, the digital direct-marketing firm, created the site and will use the same data-capture techniques as its salary comparison web site Payfinder.com (see Revolution, October ...
. It will revolutionise the marketing opportunities for the pharmaceutical industry."
...
18 May 2004
| by Suzy Bashford
customers can win £350 of Figleaves lingerie.
Chris Gale, interactive marketing manager at P G, said ...
to the consumer's experience instore."
Simon Anderson, managing partner at agency Unique Digital, which did ...
29 Apr 2004
| by Emma Rigby,
promoted the URL and the text number for the competition.
Stephanie Surrey, head of marketing at Mates ...
-at-their-desk-in-their-lunch-hour market. The idea behind the website is to be cheeky, fun and capture the energy of the brand."
If you ...
26 Apr 2004
| by Emma Rigby,
online games."
Digital agency Skive Creative worked in partnership with communications Mercier Gray ...
campaigns and games for the sports market need to satisfy a range of enthusiasts. Targeting the sports market requires a unique balance of creativity as well as a strong competitive element."
If you have ...
21 Apr 2004
,000 for CLIC.
CRITERIA
The judges looked for successful integration of digital campaigns with offline marketing, such as above-the-line advertising, direct marketing or sales promotion
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Magnum 7 ...
21 Apr 2004
form of marketing machine, which uses the site as a gateway into teenage minds for the benefit of big ...
developed relations with brands, and changed into a marketing company doing research and marketing strategy ...
that, following the "horrific recession", the survivors are "proper businesses, marketed sensibly ...