McVitie's backs Dunk Debate with BD-NTWK-created site
03 Oct 2006 | by by Danielle Long
. The site was created by digital agency BD-NTWK and Catalyst. Allan McLaughlin, associate director at BD ...
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Jobs | Agency Showcase | Ad creativeMySpace UK unveils first brand ad profile
25 Oct 2006
in an ongoing digital push for Lynx boost, created by Agency Republic. A Lynx spokesperson said: "The ...
Unilever rolls out innovative digital push for Lynx Boost
29 Sep 2006 | by Susie Harwood
Unilever has launched digital activity as part of an ad campaign for its new shower gel, Lynx Boost...., the firm revealed new slimmed-down global and UK digital agency rosters, which chief marketing officer ... . Unilever has also hired a small team of digital marketing specialists, led by digital director Caroline ... in a long line of innovative digital promos from Lynx, which won a Cyber Lions Bronze in the viral ...
Reckitt Benckiser to boost power brands
29 Sep 2006
Reckitt Benckiser has appointed FullSIX as its lead health-care digital agency in Europe to boost...The agency, which won the work after a pitch, will report to the FMCG's global media team. It has responsibility for the development and deployment of multi-market, multi-brand sites across Europe ... interactive marketing platform." The win comes as FullSIX appoints Amy Beeton as its first new UK business ...
Campaign of the month: Sure for Men
29 Sep 2006 | by Danielle Long
Sport for Men brand in Europe with a digital campaign tied in with the World Cup. Background: Unilever ... that lets you go wild', Sure and its digital agency, AKQA, created a push around the idea of 'going wild ... July 2006, saw the full launch of the virtual stadium to all participating markets, which was supported ...
Save the Children promotes flip flops with viral films
10 Jul 2006 | by by Danielle Long
simple design can have a high impact. It also demonstrates that a rich, integrated digital campaign can ...
Toucan wins online task for Papa John's
04 Jul 2006 | by by Danielle Long
of partnership marketing company Toucan....Toucan will develop its online marketing activity and launch an online campaign to drive consumer traffic to the pizza delivery chain's website papajohns.co.uk . The site, which was relaunched ... days in advance. Jean-Michel Fabre, marketing director at Papa John's, said: "Since we introduced ...
Robinsons serves up photo promotion for Wimbledon
24 May 2006 | by by Danielle Long
Court tickets. Robinsons teamed up with mobile marketing agency Enpocket to create the promotion ...
Robinsons to target women in hair salons
19 May 2006
for digital screens in hair salons....as they view the screens to win a Molton Brown luxury hamper, iPod, digital camera, and Mulberry bag. Mike ...
Tampax aims to attract teens with new 'effortless' message
19 May 2006
in favour of an 'effortless' replacement. Meredith Heaney, associate marketing director at Tampax Western ...
