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Hackett adds a luxury touch to e-commerce site in global drive

director at Design UK, the digital agency that created the site, said: "We are at the beginning of a market ... The site (www.hackett.com) aims to create a luxury brand experience online and drive the growing luxury-clothing e-commerce market. It is the result of a two-year e-commerce trial by Hackett ...

Blue Inc launches e-commerce store as part of expansion plan

The online store, developed by digital agency Pod1, will stock Blue Inc's own products, alongside ranges from Ben Sherman and Kickers. Blueinc.co.uk will carry about 50 per cent of the brand's high-street stock, including clothing, footwear and accessories, concentrating primarily on the best-selling styles ...

Gucci Group refreshes identity with full-motion video web site

brand sites. The site was created by digital agency AKQA, which was hired by Gucci Group in July ... by unifying established designers like YSL with younger talent poised to expand their reach in broader markets ...

The Revolution Online Retail Report sponsored by Ecommerce Expo: Fashion - Are clothes sites back in fashion?

As clothing retailers pour more cash online, Victoria Furness finds out if the market is set..., the online clothing market was worth £873 million in 2005, an increase of 24.5 per cent on the previous year ... factors driving growth are also driving the e-commerce market as a whole: convenience, 24/7 shopping ... , as two-thirds enjoy 512k. Unique items One unique driver behind the clothing market ...

TopShop overhauls to boost web sales

opportunity, especially as we hope to sell online to overseas markets in the autumn, and think it could ... living, breathing brand with voice and personality," said Tom Hostler, partner at digital agency Poke ...

Save the Children promotes flip flops with viral films

simple design can have a high impact. It also demonstrates that a rich, integrated digital campaign can ...

Levi's takes moonbathing strategy online

. The digital campaign supports a through-the-line campaign across TV, retail, and below-the-line, including email. The creative is by Lateral and media by Starcom. Helene Venge, digital marketing manager ...

Louis Vuitton opens new store on web

Luxury brand Louis Vuitton has launched its first online marketing campaign on to support...the potential of marketing to people online." Creative was by French agency Nurun, booked via Nextedia. ...

StrawberryFrog creates online karaoke competition for Asics launch

Unbehaun, senior marketing manager for Asics Europe, said: "This engaging new StrawberryFrog campaign ...

Gossard backs new sports bra on web

Gossard is launching a new web site and online marketing campaign to support its Shock Absorber

 

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