29 Nov 2006
| by Philip Buxton
familiar with how switching
services work. Barry Holloway, marketing director at uSwitch, added: "We will continue
to develop our marketing along the lines of establishing an emotional
connection with people ...
25 Oct 2006
| by Philip Buxton
Revolution's survey of the top 40 digital brands sees iTunes leap up the rankings....annual survey of the best thought-of digital
brands in the UK, conducted by GfK NOP. Only last month ...
which digital brands are most
highly regarded. It gauges respondents' perceptions of digital brands ...
that can be considered genuine digital brands were
taken into account. Thus the online presence of offline ...
25 Oct 2006
of digital agency dare and former chairman
of IPA Digital. John.owen@haynet.com. ...
25 Oct 2006
-of digital brands in the UK, conducted by GfK NOP...., to second place. The study uses GfK NOP's e-Omnibus
survey to gauge perceptions of digital brands using six ...
25 Oct 2006
-decision
making. The BladeSystem Community, developed by HP digital agency Modem Media,
will feature content ...
marketing and banners. The over-arching
marketing slogan is "the best IT-run infrastructure out ...
20 Jul 2006
DoubleClick has bought a minority holding in digital marketing technology supplier Adtech AG
21 Jun 2006
| by by Danielle Long
," suggests Dan Thwaites, director of digital at Hicklin Slade
& Partners, a digital and direct marketing ...
's reach and scope. It also sends a very strong message to the marketing community that
in ...
,"
comments Nicholas Longano, president of new media at Massive. "The smart
marketers, who were already ...
19 May 2006
The campaign, developed by digital media agency Zed, is targeted at
budding entrepreneurs and business owners who are in their first year of
operation. Online ads, including standard banners and MPUs, sponsorships and
tenancies, aim to generate awareness and understanding of Sage START-UP,
encourage product ...
28 Apr 2006
| by by Danielle Long
The acquisition is part of BT's strategy to position the brand as an online retailer, providing IT and digital products for small and medium businesses and consumers.
BT will complement dabs ...
wide range of customers."
Jonathan Wall, marketing director at dabs.com, said: "The combination ...
25 Apr 2006
| by Susie Harwood
Npower has further increased its web marketing budget and plans to treble spend on pay