FHM prepares ad campaign to promote new site
17 Dec 2008 | by Andrew McCormick
LONDON - Lads' mag FHM is backing the launch of its new website with a marketing campaign promoting
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Jobs | Agency Showcase | Ad creativeFHM prepares ad campaign to promote new site
17 Dec 2008 | by Andrew McCormick
LONDON - Lads' mag FHM is backing the launch of its new website with a marketing campaign promoting
EMI relaunches website to showcase artists
17 Dec 2008 | by Elizabeth Clifford-Marsh
LONDON - EMI Music has relaunched its website as part of an ongoing experiment with digital...Music vice-president of digital special projects Alex Haar said the site is the beginning of a longer ...
EMI relaunches website to showcase artists
17 Dec 2008 | by Elizabeth Clifford-Marsh
LONDON - EMI Music has relaunched its website as part of an ongoing experiment with digital..., such as the ability to create widgets and purchase music. EMI Music vice-president of digital special projects Alex ...
First Direct creates Little Black Book
17 Dec 2008 | by Elizabeth Clifford-Marsh
digitally active customers before being made available to all consumers who can tailor the site according ... First Direct to their friends," said the brand's head of e-marketing Jenny Southwell. ...
Yahoo! slashes search kickbacks
12 Dec 2008 | by Andrew McCormick
agencies for spending brands' paid search budgets on Yahoo! Search Marketing. The details were outlined...to increase market share on rival Google, which previously announced a reduction in its agency rebates ... !: I am writing to notify you that the Yahoo! Network will be changing its search marketing agency ... intention and we will continue to provide agencies with a search marketing discount throughout 2009. Our new ...
T-Mobile launches landmark mobile marketing campaign
09 Dec 2008 | by Elizabeth Clifford-Marsh
LONDON - T-Mobile has launched a groundbreaking mobile marketing campaign, becoming one...could soon benefit from more transparent reporting. MediaCom director of digital Stefan Bardega said ...
T-Mobile launches landmark mobile marketing campaign
09 Dec 2008 | by Elizabeth Clifford-Marsh
LONDON - T-Mobile has launched a groundbreaking mobile marketing campaign, becoming one...could soon benefit from more transparent reporting. MediaCom director of digital Stefan Bardega said ...
Nike unveils Nike+ follow-up
09 Dec 2008 | by Andrew McCormick
a total of over 15 million miles. For more on Nike+ and other top digital marketing campaigns see ... Gym+ allows fitness fanatics working out on a treadmill, a bike or a step machine to log the miles they travel and the calories they burn. Nike UK marketing director Simon Pestridge said: "We're only just ...
JICIMS failure gives rise to new measurement body
08 Dec 2008 | by Andrew McCormick
as requisite before they commit more money to digital marketing. JICIMS chairman Marc Cranmer is expected ... summit held in October and attended by almost 100 digital heavyweights resulted in support from all sides ...
