13 May 2009
| by Dan Leahul
Your Reebok, created by digital agency Inside Mobile, uses the iPhone's touch, motion and GPS features to create personalised trainers with a selection of styles, materials, colours and text. Users ...
compelling route to market that can fuse branding and direct response goals. "By marrying visually stunning ...
17 Oct 2008
| by Staff
LONDON - Levi's has signalled an important shift in its global marketing strategy, relaunching its...brand online represents an important sea-change in the company's marketing, which previously relied ...
is the next logical step. - Internally, the drive online is being championed by Vincent Stuhlen, digital marketing manager EMEA, at Levi's. Stuhlen works closely with vice-president of marketing, Mike Joubert, who ...
17 Oct 2008
| by Staff
period of time. The core target was teenagers in nine major European markets - an elusive audience ...
winner in four markets getting the chance to see 50 Cent live in concert, and to meet their hero ...
04 Dec 2007
| by Suzy Bashford
the
organic search listings, but did nothing for the user experience. When
Handbag appointed digital agency ...
and users. Brainstorming with stakeholders, such as the
editorial and marketing teams at Handbag, is vital ...
, and editorial and marketing
staff. "The presentation was a jaw dropper. We put in clips of people having ...
09 Jul 2007
marketing campaign. HSBC has appointed Lynchpin, an online marketing analysis agency, to
deliver full-service marketing performance measurement and consultancy
for its UK consumer banking division. Search engine marketing agency Neutralize has reported a surge in online
activity from the recruitment sector. Hill ...
30 Nov 2005
Look's marketing director, said: "Hypertag's interactive
posters are one of a range of exciting ...
01 Jun 2004
, says Helene Venge, digital marketing manager for Levi's Europe.
It aims to strengthen relationships ...
.
This equates to 375,000 car purchases in the UK. Despite this potentially lucrative and growing market, online ...
, an automotive journalist, set up a partnership marketing agency called S-Media, where he has spent years ...
26 May 2004
| by Emma Rigby,
LONDON - FCUK has launched a mobile marketing and CRM programme, which breaks in the UK and US...The campaign allows customers to interact with the brand via text messaging and French Connection's new digital radio station FCUK FM , broadcasting on the web and in FCUK stores.
Mobile users have ...
and mobile marketing services provider Enpocket developed the campaign.
Mathew Griffiths, head of marketing ...
01 May 2002
| by Mark Sweney,
's marketing partnership with The Daily Telegraph will see the newspaper launch its fantasy football ...